Category Archives: Social Media

Social Media Platforms for Non-Profits: Which is Right for You?

Deciding which of the social media platforms your organization should jump on is a difficult decision. It can make it even harder when you’re a nonprofit organization. There are several marketing challenges that are unique to nonprofits. From figuring out … Continue reading

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How do I Start a Conversation on a Social Media Platform?

Social media platforms are supposed to stir up social interaction, right? It doesn’t always look like that though. A lot of brands choose to use social media to send out messages rather than to be social with loyal and potential … Continue reading

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Press Play On Social Media Videos

If you are in the loop of the social media world, chances are you have noticed that social media videos are the new kid on the block. From funny cat videos to quick product demonstrations, videos are popping up everywhere. … Continue reading

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Monday Morning Coffee with Omega-RMS

If you have any doubts about the power of a solid plan in place before diving into anything, take a look at Omega-RMS. Omega-RMS is a provider of strategic contact campaigns, loan-servicing, third-party receivables purchasing and collection solutions. They are … Continue reading

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Top Companies Demonstrate How Social Media Tools Are a Part of Successful Marketing Strategies

Social media continues to pick up steam. The platforms are numerous and they continue to provide an excellent opportunity to companies ready to leverage their broad reach. The biggest boy on the social media block is Facebook with over 1 … Continue reading

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Marketing Trends and the Direction They are Headed in 2014

In the marketing world, it is always important to know what direction we are going to be heading in the coming months. Being aware of what is new and what we need to be ready for is vital to the … Continue reading

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Social Media Statistics and How They Influence Marketing

We are all aware of the growth in social media and there are several different reasons to pay attention to this growth. Today, we want to provide a few statistics from 2013 about social media. Facebook isn’t shy about promoting … Continue reading

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Customer Service and Social Media

Does being on and engaged in a social media platform mean a company has great customer service? The answer is a bit complicated, but easier to understand when we pull it apart. Social media can provide a number of solutions … Continue reading

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Do You Get Excited About Social Media?

Social media. Some hear this and get a little happy and excited about the overall prospect of things to come. Others hear this and the cringe that accompanies the grumblings begin. Despite the occasional negative response to social media, the … Continue reading

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Twinkies and Social Branding

Really, we shouldn’t be a bit surprised by the fact that Twinkies can provide us with a lesson in branding. Saying that America has been in love with Twinkies since the 1930’s, when Twinkies were introduced to the world, might … Continue reading

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