Category Archives: Social Media Marketing

Beef Up Your Brand With Strong Social Media Marketing

It is possible that if you don’t own a business, you may be unaware that Facebook and other social media sites are useful for things other than sharing pictures of your kids playing on vacation. But for those of us … Continue reading

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Give Your Social Media Marketing a Push

The first step to getting the momentum you need for your social media marketing to work is obviously a plan. Gather your market information (enter your brand and marketing strategies), create and compile powerful content, and determine roles. These are … Continue reading

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Why Social Media Marketing is Here to Stay

Have you integrated social media into your marketing strategy?  If not you are missing out on a valuable part of your total marketing package. Social media is widespread and extremely powerful. Since it influences search rankings, enhancing your brand’s presence … Continue reading

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Social Media Marketing of 2014: What You Need to Watch For

At the beginning of 2013, we looked at social media and declared that it was going to be a major marketing tool for pretty much any brand or business in today’s society. Facebook and Twitter grew up and grew into … Continue reading

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Social Media Marketing Puts Retailers Right Where Consumers Are Looking

Each morning at approximately 7a.m., Sally Jean turns on her tablet and logs onto Facebook. First she likes a post from her grandma, then shares a snapshot from last night’s dinner at a new restaurant in town. As she is … Continue reading

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Test Your Publish Times in Your Social Media Marketing

You’ve finally gotten on board with social media as a vehicle to bring you the much-needed attention you deserve. Now it is time to see if you are maximizing your efforts by examining the best time to post for your … Continue reading

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Social Media Trends of 2013 and Projections For 2014

Social media has become an effective tool for several industries. On average, a single online mention is read by 250 to 25,000 individuals. It is becoming increasingly noticeable that we need to be doing more than just monitoring the conversations … Continue reading

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Social Media Marketing: 2014 Predictions For the New Year

Marketing professionals are always looking for ways to reach out to new consumers and social media is an extremely popular choice in achieving this. What can we expect in social media marketing in the new year? More brands will put … Continue reading

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What Can we Learn From Others Mistakes in Social Media Marketing?

The story is a big deal right now: Kmart is opening at 6pm on Thanksgiving Day and staying open for 41 hours straight. Whether you agree with their business tactic or not, there is something to be learned from their … Continue reading

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Is Social Media Marketing For Everyone

We know it can sound pretty risky; there are a lot of challenges when it comes to social media marketing for any business. It gets even more challenging when considering some of the regulations your company might face. Regulations may … Continue reading

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