Monthly Archives: March 2012

Google is Changing: Are You Ready?

Google is changing and it looks like it could be a good thing. According to this article found on the PR Daily, the Google results will now show more facts and answers to direct questions. The reasoning behind this change … Continue reading

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There’s a New King in Town and it Happens to be Content Marketing

When you think of marketing strategies, does content marketing come to mind? If not, it should. Content marketing has surpassed search engine marketing strategies and public relations, print, television, radio advertising and more. HiveFire, an Internet marketing software company, surveyed … Continue reading

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Why the TEAM Matters for Content Marketing

Teamwork – it’s something that is critical for Susan J. Campbell Copywriting Solutions. When I first started this venture, the goal was to focus on my kids and my writing. I had no idea at the time that it would … Continue reading

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To Blog or Not to Blog Part 2

In part one, we began looking at ways to decide whether or not a blog was a good option for your company. The remaining five tips should round out the information you need to make an educated decision regarding your blogging … Continue reading

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To Blog or Not to Blog Part 1

Blogging and consumer-generated media seem to be the latest craze in advertising for companies. If you are unsure how to use the tools or whether or not your company should use the tools, read our two part series based on information … Continue reading

Posted in Content Marketing, Messaging, Social Media, Text Messaging, Uncategorized, Website | Tagged , , , , , , , , , , , , | 5 Comments

Is Twitter Making Your Company Shine

One global bank executive was left with an unusual decision. A customer who normally qualifies for the lowest level of service had nearly 100,000 followers on Twitter. With that kind of PR, should the bank reconsider their level of service to the … Continue reading

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What’s Your Story?

Content marketing is always changing and evolving. We found this great video from Content Marketing World that explains that evolution in a way that makes sense so we wanted to share it with you.

Posted in Content Marketing, Email Marketing, Messaging, Social Media, Text Messaging, Uncategorized, Website | Tagged , , , , , , , , , , | 5 Comments