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Monthly Archives: May 2013
Getting the Best ROI From Your Social Media Tools
In today’s marketing world, it’s easy for businesses to indulge in social media. Facebook, LinkedIn, and Twitter are all viable tools to market your site to not only get your message out but build brand awareness and increase customers. The … Continue reading
Posted in Social Media
Tagged brand, build brand value, company brand, content, content marketing, content marketing strategy, Facebook, LinkedIn, marketing, marketing strategy, return on investment, retweet, ROI, search engine optimization, social media, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, Twitter
2 Comments
Branding Strategies and How to Avoid Common Mistakes
Building a brand is like meeting new people. If you don’t nail that first impression you may not get that customer back. You need to have a branding strategy in place to avoid making some of these common mistakes. To … Continue reading
Build Brand Awareness With the Top Content Marketing Strategies
Content marketing strategies aren’t limited to niche companies on the cusp of greatness. In fact, big brands like Red Bull and Colgate are realizing it’s a great way to gain customers and make them loyal ones. Just like fishing, if … Continue reading
Posted in Content Marketing, Marketing Strategy
Tagged big brands, blog, brand, build brand value, Colgate, content, content marketing, content marketing strategy, Kraft, marketing, marketing strategy, Red Bull, search engine optimization, SEO, social media, social media campaign, social media strategy, social media tools, Southwest Airlines, Susan J. Campbell Copywriting Solutions, Target
6 Comments
How Effective is Your Content Marketing Plan?
It’s no secret that traditional marketing budgets are making a shift and are more often favoring digital content over print. It’s a digital fast-paced world out there, and a fly-by-night content marketing plan is not going to cut it. With … Continue reading
Posted in Content Marketing
Tagged brand, content, content marketing, content marketing plan, content marketing strategy, Custom Content Council, custom content creation, digital content, fresh content, marketing strategy, mobile marketing, online content, SEO tactics, smartphone, social media, social media efforts, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, video marketing
1 Comment
Monday Morning Coffee with Drum Monkey Percussion
What happens to those who just want to bang on the drum all day, so to speak? They become the visionaries of Drum Monkey Percussion, bringing nearly 40 years of experience to northwest Missouri and showing kids (and adults) that … Continue reading
Email Campaign Marketing – 3 Tips to Bring You Up-to-Date
Brands are increasingly realizing that to deliver effective email campaign marketing, they have to reach out to would-be buyers through a diverse platform that covers all the communication bases. There are many relevant channels that cross paths, and learning how … Continue reading
Search Engine Optimization Guidelines to Live By
Because search engines are continually changing, it’s hard to stay abreast on all search engine optimization guidelines. However, to keep your website up and running and away from those pesky penalties, you must follow the guidelines established for individual and … Continue reading
Posted in SEO
Tagged content, content marketing, content marketing strategy, eCommerce content, eCommerce partnerships, Google+, links, marketing, marketing strategy, online presence, partner links, search engine optimization, search optimization, SEO guidelines, social media tools, sponsored content, Susan J. Campbell Copywriting Solutions
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Four Ways to Experience the Power of Pinterest
If you’re looking to spice up your content marketing strategy, the answer may lie in the neatly organized, visually stimulating world of Pinterest. No longer just a woman’s playground, Pinterest is gaining some serious clout when it comes to viewership. … Continue reading
Posted in Pinterest Content Marketing
Tagged content, content marketing, content marketing strategy, customers, engage customers, marketing, marketing strategy, pinterest, Pinterest contests, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, video on Pinterest
1 Comment
Five Pieces of Content Marketing Advice – Go Big or Go Home
Back in the old days when a man was to marry, he had to pay the bride price for his wife to her family. This entailed offering hefty sums of money and parting with other expensive goods and elements of … Continue reading
Monday Morning Coffee with Alisha Corbet
When the phone continues to ring because companies recognize the value you bring to the market, it’s always a good problem. When this ringing phone leads to a heavier workload, a new job may need to be created. This was … Continue reading
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