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Category Archives: Marketing Strategy
What You Should Consider for Your B2B to Optimize Marketing Strategies Through Social Media
You know the power of social media in reaching your consumers. With real-time posts, ability to give feedback and mobile availability, it is an obvious choice. But now it is time to consider another way social media is a vital … Continue reading
How the New Facebook Algorithm is Effecting the Marketing Strategy
Facebook changes their algorithm more times than a teenage girl changes clothes for picture day. However, this last change in December was a complete makeover. How has it impacted how we put together a social media marketing strategy? Back in … Continue reading
Habits of Successful Marketing Strategies
One of the best things you can do for your business is to gain inspiration from successful branding strategies. In a review of the biggest brands’ marketing strategies during the Olympics, Rohit Bhargava, founder of The Influential Marketing Group, cultivated … Continue reading
Marketing Strategies Should Include Social Media for Older Consumers
Do your marketing strategies take into account the Baby Boomers’ use of social media? If you think this generation of aging Americans are a group who refuse to accept technology, you’re missing out on a key demographic. Including them in … Continue reading
Marketing Strategy Lessons From an Unlikely Source
You use this every day, probably twice a day. If you’re a rule-follower and very meticulous, you might even use this three times a day. Have you guessed what it is yet? It is a toothbrush – and you can … Continue reading
Monday Morning Coffee with Omega-RMS
If you have any doubts about the power of a solid plan in place before diving into anything, take a look at Omega-RMS. Omega-RMS is a provider of strategic contact campaigns, loan-servicing, third-party receivables purchasing and collection solutions. They are … Continue reading
The Key to Internet Marketing – Diversification
Jumping into Internet marketing is best accomplished taking a planned approach. A poorly executed attempt can actually create a negative impact, and it can happen easily if you’re tackling a multi-channel strategy. Websites need careful tweaking, as do the articles, … Continue reading
Marketing Lessons From Duck Dynasty
We are all very much aware of the Duck Dynasty and Phil Robertson deal. However, have you thought about what kind of marketing lessons we can glean from this story? The cliché saying, “there’s always two sides to the story” … Continue reading
Marketing Trends and the Direction They are Headed in 2014
In the marketing world, it is always important to know what direction we are going to be heading in the coming months. Being aware of what is new and what we need to be ready for is vital to the … Continue reading
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