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Monthly Archives: October 2012
Branding in Patterns
When watching a commercial on television, you may begin to associate a certain type of advertisement with certain brands. While advertisers may not come right out and say the name of the product they’re marketing, you know because you have … Continue reading
Posted in Brand, Content Marketing, Marketing Strategy, Uncategorized
Tagged brand, branding, branding in patterns, build brand value, company brand, content, content marketing, content marketing strategy, copywriting, copywriting solutions, customer loyalty, customer trust, marketing, marketing creativity, marketing strategy, print marketing, social media, social media campaign, social media tools, Susan J. Campbell Copywriting Solutions, video, video marketing, web video
1 Comment
5 Reasons Why You Need a Business Blog
Blogs – seems like everyone’s got one. Well, there’s a good explanation for that. Blogs are an easy way to get fresh content in front of viewers. They improve credibility, further SEO efforts, and increase the visibility of your brand. … Continue reading
Posted in Blog Writing, Consistent Customer Communications, Content Marketing, Social Media, Social Media Marketing
Tagged blogging, blogs, business blog, company brand, content, content marketing, content marketing strategy, conversation, copywriting, copywriting solutions, customers, engage customers, marketing, marketing strategy, relationships, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions
3 Comments
Monday Morning Coffee with Tech Team
In the city of St. Joseph, who do you turn to when you need your small business network managed? Is there someone you can call that can host your phone system or manage your applications in the cloud? If the … Continue reading
Posted in Monday Morning Coffee
Tagged applications, blog, company brand, customer care, customers, IT, IT support, phone systems, relationships, SJC, Susan J. Campbell Copywriting Solutions, team, Tech Team, VoIP
2 Comments
Surprise: Storytelling May Not Actually Get Results from Content Marketing
Thinking about your next blog or article to promote your brand? Set that good story aside. For now. Instead, let 1980s hairband legend Poison give you some advice. If you want to convert content marketing efforts into leads and sales, … Continue reading
Posted in Content Marketing, Marketing Strategy, SEO, Social Media Marketing, Video Marketing
Tagged content, content marketing, content marketing strategy, copywriting, copywriting solutions, customers, engage customers, keywords, marketing, marketing strategy, relationships, social media, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, video
4 Comments
It’s Holiday Video Time: Heat Up Your Video Content Now
It’s beginning to look at lot like Christmas … video. With the holiday season approaching in just weeks, today is the day to act when it comes to creating new video ads and video content that will capture some customers’ … Continue reading
Posted in Content Marketing, Video Marketing
Tagged content, content marketing, content marketing strategy, copywriting, copywriting solutions, customers, engage customers, marketing, marketing strategy, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, video, video content, video sharing, web video
2 Comments
Content Driven
What message are you trying to communicate? Are you using all available tools to get that message across to your audience? Content is key. And it’s what you make it. Whether it’s in blog form or a video testimonial…your audience … Continue reading
Posted in Blog Writing, Content Marketing, Video Marketing
Tagged blog, communication tools, content, content marketing, content marketing strategy, copywriting, copywriting solutions, marketing strategy, social media, Susan J. Campbell Copywriting Solutions, video, video testimonial, web video
3 Comments
Since 1966: The Family Planning Clinic Focuses on Healthy Lives for All Life Stages
“I’m definitely a woman’s advocate. I truly want to just be there for women whether it’s to help them know their options in contraceptive care, have a cancer screening or a safe place to live.” – Family Planning Clinic staff … Continue reading
Posted in Monday Morning Coffee
Tagged coffee, coffee talk, communication strategies, content, content marketing, content marketing strategy, copywriting, copywriting solutions, engage customers, Family Guidance Center, Family Planning Clinic, FPC, Northwest Missouri, relationships, Susan J. Campbell Copywriting Solutions, website management
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Content Marketing – What it Means for Your Brand
In the world of marketing, we consistently talk about the importance of the brand. As the business owner or decision maker, you spend a great deal of time and research on what needs to happen to develop your brand. At … Continue reading
Posted in Brand, Content Marketing, Marketing Strategy
Tagged brand, build brand value, company brand, content, content marketing, content marketing strategy, copywriting, copywriting solutions, customers, engage customers, marketing, marketing strategy, online store, social media tools, storefront, Susan J. Campbell Copywriting Solutions, webinar
4 Comments
Gaining Third-Party Credibility: When Experts Talk About You, It’s Awesome
The good, the bad and the busy: gaining third-party credibility takes effort when it comes to your content creation strategy, and it takes time. It also turns your content into a mighty force for gaining new leads and building customer … Continue reading
Posted in Brand, Consistent Customer Communications, Content Marketing, Marketing Strategy, Social Media Marketing
Tagged blog, blogs, content, content creation, content creation strategy, content marketing, content marketing strategy, copywriting, copywriting solutions, customers, engage customers, marketing, marketing strategy, reblogged, Susan J. Campbell Copywriting Solutions, third party credibility, video
4 Comments
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