Tag Archives: Susan J. Campbell Copywriting Solutions

Stay on Top of the Newest Brand Trend with New Twitter Look

Everyone knows that social media is always changing. Updating apps, learning to navigate a newsfeed and tracking statistics can seem like a full time job. It is important to stay on top of brand trends in social media to get … Continue reading

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Mobile Marketing Boosts Your Brand

What do you need to know about mobile marketing that you haven’t already heard? It seems that everyone wants to proclaim that with every New Year, “this” is the year for mobile marketing. According to Gartner, a billion smartphones will … Continue reading

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Skeptics and the Mobile User Experience

Computer users are going less and less to their desktops and laptops, preferring instead to go to their mobile devices to absorb online material. Researchers at the Penn State Media Effects Research Laboratory have found that mobile users are a … Continue reading

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Twitter Packs a Mean Punch With Little Messages

Is Twitter really a vital part of your marketing plan? It is hard to imagine that a message that can only be up to 140 characters can be effective, but brands are finding more and more ways to use Twitter … Continue reading

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Building Your Content Marketing Plan From the Base Up

When you begin your content marketing journey, there are so many possibilities that it can seem overwhelming. First and foremost, you need to develop strong content. The next step is distributing that content to your target audience. But how to … Continue reading

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Monday Morning Coffee With a Great Cup of Coffee at Hazel’s Gourmet Coffee & Tea Company

Who isn’t on the consistent hunt for the best cup of coffee? We here at SJC are always sipping on coffee; whether it is iced or hot, we love it. You can drive by Hazel’s Gourmet Coffee & Tea Company … Continue reading

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4 Tips for Successful Customer Engagement

Customer engagement is key to a successful business for many different reasons, but one of the biggest is that engaged customers result in loyal brand advocates. According to Gartner, there are four key attributes of quality customer engagement. Ethical, active, … Continue reading

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