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Monthly Archives: February 2013
Building Your Brand with Copywriting Services for Real Estate
The real estate market, like so many others, has become flooded with competitors. Agents trying to make names for themselves have had to find unique ways to stand out from the crowd. With so many great properties and agents available, … Continue reading
Posted in Blog Writing, Brand, Consistent Customer Communications, Content Marketing, Copywriting, Email Marketing, Marketing Strategy, Newsletter Marketing, Online Marketing, Real Estate Marketing, Social Media, Social Media Marketing
Tagged blog, blogging, blogs, brand, build brand value, content, content marketing, content marketing strategy, copywriting, copywriting services, copywriting solutions, marketing, marketing strategy, newsletters, real estate, real estate copywriting services, real estate marketing, social media, social media campaign, social media content, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, website text
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Should You Outsource Your Content Creation this Year?
A few conversations are likely to come up this year in small board rooms and large; similar questions popping up across teams of three and teams of 20 – should we keep using drip coffee, or get a Keurig for … Continue reading
Posted in Annual Report Writing, Blog Writing, Brand, Consistent Customer Communications, Content Marketing, Copywriting, Marketing Strategy, Social Media, Social Media Marketing
Tagged blog, blogging, brand, brand loyalty, build brand value, company brand, content, content creation, content marketing, content marketing professionals, content marketing strategy, customers, engage customers, marketing, outsourcing content creation, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions
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What is Your Content Marketing Formula?
By the time customers get ready to purchase, they’ve already conducted a thorough background investigation on the web. Content that is current, original, and relevant will stand out, while anything else will quickly fade into the background. In the content … Continue reading
Posted in Consistent Customer Communications, Content Marketing, Copywriting, Email Marketing, Marketing Strategy, Newsletter Marketing, Online Marketing, Social Media, Social Media Marketing, Website
Tagged content, content marketing, content marketing formula, content marketing strategy, copywriting, copywriting solutions, current content, customers, email marketing, engage customers, marketing strategy, original content, SJC, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, Web presence
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Monday Morning Coffee with U.S. Animal Health Association
Healthy Animals, Healthy People: Group Connects Around Century-Old Roots Picture it: It’s the 1890s, and vast cattle ranches stretch across the southern states, particularly in Texas. Some ranchers tediously roll out the very “modern” invention of barbed wire to claim … Continue reading
Posted in Content Marketing, Copywriting, Email Marketing, Monday Morning Coffee, Newsletter Marketing, Social Media, Website
Tagged animal health industry, blog, coffee, coffee talk, content marketing, customers, email marketing, managing livestock disease, National Catteman's Association, National Pork Producers Council, preventing livestock disease, SJC, Susan J. Campbell Copywriting Solutions, Twitter, U.S. Animal Health Association, United States Animal Health Association, USAHA
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Why Your Web Design Matters
Your website shouldn’t just be a place you hang your logo and contact information. Web design matters because people are very visual – take the success of Pinterest for instance. Nothing new information-wise here, but the way it’s presented, now … Continue reading
Posted in Brand, Consistent Customer Communications, Content Marketing, Copywriting, Creating Links, eCommerce, Link Building, Marketing Strategy, Online Marketing, Social Media, Social Media Marketing, Website
Tagged brand awareness, content, content marketing, content marketing strategy, copywriting, copywriting solutions, customers, engage customers, enhance brand awareness, improve leads, increase sales, marketing, marketing strategy, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, web design, Web presence, website, website effectiveness, website logo, website management
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Drive Demand with Content Curation
In today’s content driven world, it can be difficult for marketers to keep up. The pressure to constantly feed fresh content through a variety of different channels has put pressure on companies to “crank it out” so to speak. The … Continue reading
Posted in Blog Writing, Consistent Customer Communications, Content Marketing, Copywriting, Marketing Strategy, Online Marketing, Social Media, Social Media Marketing
Tagged B2B, blog, content, Content curation, content marketing, content marketing strategy, conversation, copywriting, copywriting solutions, customers, engage customers, marketing, marketing strategy, Quality content, relationships, SJC, social media, Susan J. Campbell Copywriting Solutions
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Does Link Building Help Strengthen a Brand?
Link building is a critical piece of content marketing, particularly in the area of search engine optimization. Perhaps now link building is more important than ever in light of changes with Google and increasing competition. But how does link building … Continue reading
Posted in Brand, Content Marketing, Creating Links, Link Building, Marketing Strategy, Online Marketing, Website
Tagged brand, build brand value, company brand, content, content creation strategy, content marketing, content marketing strategy, customers, keywords, link building, link building to strengthen a brand, marketing, marketing strategy, search engine optimization, SEO, social media, social media campaign, Susan J. Campbell Copywriting Solutions
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Why we Treasure Copywriting
In everything we do to create the perfect marketing strategy, it’s all based on quality content. That content was born of copywriting. For that reason, this is still my favorite video produced by the SJC team. It’s quick – I … Continue reading
3 Tips to Inspire Social Media Marketing Wins through the New Year and Beyond
As we construct content strategies for 2013, it’s helpful to look back and examine social media marketing wins that stood out last year. Just as history can help minimize repeat mistakes, a brief examination of previous social media marketing wins … Continue reading
Posted in Blog Writing, Content Marketing, Marketing Strategy, Online Marketing, Social Media, Social Media Marketing, Video Marketing
Tagged blog, content, content marketing, content marketing strategy, customers, Facebook, marketing, marketing strategy, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, video, video marketing
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Monday Morning Coffee with Title Boxing Club
Drop and Give Me Twenty: It’s Tough-Love Fitness By now, everyone’s a little saturated with health and fitness information, with blogs, articles and social media following the typical January trend toward getting in shape. However, there’s something new on the … Continue reading
Posted in Blog Writing, Monday Morning Coffee, Social Media, Social Media Marketing, Support Local
Tagged blog, boxing club, coffee, coffee talk, copywriting, copywriting solutions, Facebook, marketing, marketing strategy, SJC, social media, social media tools, Susan J. Campbell Copywriting Solutions, Title Boxing Club, Title Boxing Club St. Joseph
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