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Monthly Archives: September 2012
Top Five Benefits of Online Marketing
The marketing landscape is not what it used to be. Social media and mobile technology have changed the way customers shop and buy. Essentially, the benefits of online marketing have paved the way for more personalized communications that are overshadowing … Continue reading
Posted in Marketing Strategy, Online Marketing, Social Media Marketing
Tagged benefits of internet marketing, benefits of online marketing, convenience of online marketing, copywriting, copywriting solutions, cost of online marketing, engage customers, Facebook, influence of online marketing, marketing, marketing landscape, marketing strategy, mass marketing, mobile internet, mobile marketing, online marketing, Susan J. Campbell Copywriting Solutions
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We Get to Talk About Our Name, and We Like It … Do You?
We’re sometimes asked a familiar, but important question: what does copywriting in your name mean, anyway? If you’re considering a name modification or name change for your business, consider it carefully. The “copywriting” piece of our name, Susan J. Campbell … Continue reading
Posted in Blog Writing, Brand, Copywriting, Press Release Writing, Social Media, Social Media Marketing, Website, White Paper Marketing
Tagged blog, blogs, brand, brand strategy, build brand value, business philosophy, choosing a business name, company brand, content, content marketing, content marketing strategy, copywriting, copywriting solutions, marketing strategy, selecting a name for your business, social media, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, tagline
2 Comments
Monday Morning Coffee with Cooke’s
Giant Screens, Shared Audio, Fresh Air: Cooke Brothers Drive-In is Like You Remember The giant screens and signs advertising family favorites, like hot dogs and cotton candy, stand in direct – but welcome – opposition to a world entranced by … Continue reading
Posted in Brand, Monday Morning Coffee, Support Local
Tagged coffee, coffee talk, content, content marketing, content marketing strategy, Cooke Brothers Drive In, Cooke's Drive In, customers, Drive In, Facebook, marketing, marketing strategy, smartphones, social media, Susan J. Campbell Copywriting Solutions
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The Road to Great Content – It’s Less Traveled Than You May Think
The creation of really great content is critical to the success of any online venture. Even if your focus is completely eCommerce, you still need that content to drive interested buyers to your site. The challenge is always – how … Continue reading
Does Your Content Match Your SEO Strategy?
Creating the right content and maximizing its visibility through a successful SEO strategy go hand-in-hand. Neither can stand alone. Skillfully created content that gets seen and shared by no one doesn’t get you anywhere. Nor will poor content that’s highly … Continue reading
Posted in Consistent Customer Communications, Content Marketing, Marketing Strategy, SEO, Social Media Marketing
Tagged blog, content, content marketing, content marketing strategy, content writers, engage customers, marketing strategy, search engine optimization, SEO, SEO strategy, SEO writing, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions
2 Comments
Natural Links, Like Sports or Art, Require a Continual Effort … but Worth It
Like learning to golf or mastering the winter garden, creating natural links require effort and consistency — but it’s worth it in terms of giving you more brand strength. Natural links are the key to targeted, effective conversations with the … Continue reading
Posted in Consistent Customer Communications, Content Marketing, Creating Links, Marketing Strategy, Social Media Marketing, Uncategorized
Tagged blog, content, content marketing, content marketing strategy, conversation, creating links, customers, email marketing, engage customers, Facebook, marketing, marketing strategy, natural links, pinterest, relationships, SEO, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, Twitter, Web presence
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Monday Morning Coffee with Jamie’s Secret Garden
For the discerning homeowner with an eye for beautiful décor, there’s nothing quite like walking into Jamie’s Secret Garden. The store is consistently reset by Jamie herself, bringing whimsical nostalgia and perfect arrangements to even the simplest designs. Her sense … Continue reading
Posted in Blog Writing, Consistent Customer Communications, Pinterest Content Marketing, Social Media, Social Media Marketing, Support Local
Tagged blog, coffee, coffee talk, customers, engage customers, Facebook, marketing strategy, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, website
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