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Category Archives: Website
To Blog or Not to Blog Part 2
In part one, we began looking at ways to decide whether or not a blog was a good option for your company. The remaining five tips should round out the information you need to make an educated decision regarding your blogging … Continue reading
Posted in Content Marketing, Email Marketing, Messaging, Social Media, Uncategorized, Website
Tagged blog, content, content marketing, copywriting, copywriting solutions, engage customers, marketing strategy, social media, social media strategy, social media tools, social networking, Susan J. Campbell Copywriting Solutions
2 Comments
To Blog or Not to Blog Part 1
Blogging and consumer-generated media seem to be the latest craze in advertising for companies. If you are unsure how to use the tools or whether or not your company should use the tools, read our two part series based on information … Continue reading
Posted in Content Marketing, Messaging, Social Media, Text Messaging, Uncategorized, Website
Tagged blog, build brand value, content, content marketing, copywriting, copywriting solutions, engage customers, marketing strategy, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions
5 Comments
Is Twitter Making Your Company Shine
One global bank executive was left with an unusual decision. A customer who normally qualifies for the lowest level of service had nearly 100,000 followers on Twitter. With that kind of PR, should the bank reconsider their level of service to the … Continue reading
Posted in Content Marketing, Messaging, Social Media, Website
Tagged blog, company brand, content, content marketing, copywriting, copywriting solutions, marketing strategy, retweet, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, tweet, Twitter
1 Comment
What’s Your Story?
Content marketing is always changing and evolving. We found this great video from Content Marketing World that explains that evolution in a way that makes sense so we wanted to share it with you.
Posted in Content Marketing, Email Marketing, Messaging, Social Media, Text Messaging, Uncategorized, Website
Tagged content, content marketing, copywriting, copywriting solutions, marketing, marketing strategy, social media, social media campaign, social media tools, Susan J. Campbell Copywriting Solutions, video
5 Comments
No Slingshotting: Content Writing Tips to Make Your Readers Yearn for You
You’ve built a great site, and added all the latest widgets and tools to it. You’ve launched your social media campaigns and an eNewsletter – but still, the traffic to your site is more like a leisurely Sunday drive than the rush … Continue reading
Posted in Content Marketing, Email Marketing, Messaging, Social Media, Text Messaging, Uncategorized, Website
Tagged blog, build brand value, content, content marketing, copywriting, copywriting solutions, email marketing, marketing strategy, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions
6 Comments
The Value in Content Marketing – Are You Making an Impact?
On an almost daily basis, I am often asked about my line of work. One common question, once I explain exactly what it is that we do at SJC Copywriting, is how we know what to write about. This is … Continue reading
LinkedIn: Worthy of Your Time for Generating Leads and Contacts
LinkedIn. It’s not the distant cousin of Facebook or Twitter anymore, but instead commanding notable attention and praise for its ability to offer some very distinct marketing potential. (Distinct, effective, and low-cost.) LinkedIn, to put it simply, does what its … Continue reading
What is Content Marketing, Anyway … And How Can It Help Me Make Money?
Content marketing. Content-driven marketing. SEO. They’re all terms that relate to the same critical, but fundamentally basic, concept: Businesses that use the power of the Internet to hone in on the specific information their audience is looking for, get more … Continue reading
Posted in Social Media, Uncategorized, Website
Tagged blog, build brand value, content, content marketing, email marketing, SEO, social media, social media tools
4 Comments
Make Content Marketing Work for Your Company
Getting started with content marketing can be a risky and scary process. A lot of business owners automatically look at the negative side of things that could possibly happen: people posting negative comments or the thought that people wouldn’t hire … Continue reading
Posted in Email Marketing, Messaging, Social Media, Uncategorized, Website
Tagged blog, content marketing, Facebook, LinkedIn, marketing strategy, social media, Twitter, video, website management
5 Comments
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