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Tag Archives: brand story
Who is Listening to Your Brand Story?
Every business person knows the power of a great slogan and a strong story behind a product. Brands can show off their family friendly side like Dave Thomas and his daughter, Wendy, or by making themselves a household name with … Continue reading
Posted in Brand
Tagged brand, brand story, company brand, Susan J. Campbell Copywriting Solutions
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Find Your Brand’s Story and You’ll Find Your Message
Do you ever feel like you are saying too much? Or worse, not enough? Oftentimes, we get so caught up in feeding as much information as possible to our consumers that we share information just for the sake of sharing. … Continue reading
Posted in Brand
Tagged brand, brand story, brand strategies, company brand, Susan J. Campbell Copywriting Solutions
1 Comment
How to Tell Your Brand Story: Lego Shows Us How
I remember growing up with several different Lego sets, ranging from a medieval castle to modern day sets. I could build elaborate homes for my modern characters or go back in time and have to save the princess in the … Continue reading
Posted in Brand
Tagged brand, brand story, branding, company brand, Susan J. Campbell Copywriting Solutions
4 Comments
Your Brand Story Establishes Loyalty
Everyone has a story to tell. The seemingly most uninteresting person in the room has a story somewhere in their past that will compel the average person. Like people, all businesses have a story to tell. When offering these “brand” … Continue reading
Posted in Brand
Tagged audience, brand, brand story, company brand, marketing trends, Susan J. Campbell Copywriting Solutions, target audience
2 Comments