Monthly Archives: April 2014

It’s Time to Press Play on Video Marketing

A lot of work goes into creating a concept, designing eye-catching special effects and writing original content for your video so you’ll want it to make it worth your time. There are many reasons why making your video marketing  plan … Continue reading

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How to Build the Foundation of Strong Brand Strategies

Developing a strong brand strategy for your business may seem like a daunting task, but with a clear message and a target audience in mind, your brand strategy will write itself. In fact, with the right elements, brand strategies repeatedly … Continue reading

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Inspiring a Community Into Action: Monday Morning Coffee with St. Joseph Kiwanis

Inside every city, there are passionate, hard-working volunteers who strive to provide services and support for their community. In St. Joseph, the local Kiwanis club members can be seen judging local science fairs, raising money to purchase coats for children … Continue reading

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What’s In

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Beef Up Your Brand With Strong Social Media Marketing

It is possible that if you don’t own a business, you may be unaware that Facebook and other social media sites are useful for things other than sharing pictures of your kids playing on vacation. But for those of us … Continue reading

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Do You Want More From Your Social Media Content?

It’s extremely important to provide more than just great social media content by creating an active presence on the different platforms. Often times, it can be difficult to find the time that is necessary to keep up the activity. Here … Continue reading

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Exploding Jelly Beans and Content Marketing: A Perfect Match

Have you ever wondered what brand strategies and marketing have in common with jelly beans? When it comes to planning out your content marketing, taking inspiration from Candy Crush Saga might just be the smartest move you can make. The … Continue reading

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Faith Meets Football: Monday Morning Coffee With the National Day of Prayer

This week, have your cup of Joe with a non-profit group of volunteers who are working hard to honor a tradition that’s more than 60 years old: the National Day of Prayer. Events will soon be happening at our nation’s capital … Continue reading

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Chipotle Gives a Great Lesson in Video Marketing

Chipotle has become known for their hipster advertising and culture. They were told several years ago, their video marketing needed to be focused on the burritos, not their views on factory farming. However, when they rebelled and pushed a YouTube … Continue reading

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Does Your Brand Strategy Have a Panic Room?

Have you noticed that your brand strategy is just like a blue print? You lay it out before you start building your brand, with precise planning and customization. But have you considered what you would do if your brand encountered … Continue reading

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