Tag Archives: content

Let’s Get Fresh: With Content Marketing That Is

Posted on April 10, 2012 by admin

You crave fresh air. The smell of fresh cut grass. Fresh greens at your local farmers’ market. Google craves fresh content marketing. So do your clients, and the “fresh” movement is creating quite a buzz. The Google Panda update last … Continue reading →

Posted in Content Marketing | Tagged , , , , , , , , , , , , , , , , | 16 Comments

Does Your Social Media Strategy Support Your Brand?

Posted on April 6, 2012 by admin

Social media – we’re all there, sharing the latest updates, tweeting about our online specials and posting trending questions in LinkedIn groups. At SJC, we have a social media coordinator who oversees the management of our platforms, ensuring everything we … Continue reading →

Posted in Social Media | Tagged , , , , , , , , , , , , | 6 Comments

3 Benefits to a Purposeful Content Marketing Strategy

Posted on April 4, 2012 by admin

You’ve likely heard a lot about content marketing, and the way it plays an important part of your online strategy to drive traffic to your site. Did you know an effective content marketing strategy is not just implementing the right … Continue reading →

Posted in Content Marketing | Tagged , , , , , , , , , , , | 8 Comments

White Paper Marketing is Driving Sales

Posted on April 3, 2012 by admin

White paper marketing is driving sales in a direction it has never gone before. Because you want to sell your product to buyers, you must make it available to be seen. This means more than just featuring what you have … Continue reading →

Posted in White Paper Marketing | Tagged , , , , , , , , , , , | 4 Comments

Java with Jenny

Posted on April 2, 2012 by admin

As we continue our journey into the lives of our team, Jenny Wescoat is the next person we’d like you to meet.  Her situation is a little different than most of our team members. Jenny gets two versions of her … Continue reading →

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Are You Making SEO Writing Work for You?

Posted on March 30, 2012 by admin

The Internet and the use of websites to create leads, convert more customers and drive increased revenues are now dominating the world of business. Not only do a number of companies today handle the bulk of their business online, they … Continue reading →

Posted in SEO | Tagged , , , , , , , , , , | 9 Comments

Get Over Being Liked … Yes You Can!

Posted on March 29, 2012 by admin

Everybody wants to be liked. But when it comes to your content marketing with social media, being liked is simply not enough. (Yes, we’re going to ask you to get over being liked.) The beauty of social media conversations on … Continue reading →

Posted in Content Marketing, Social Media, Uncategorized | Tagged , , , , , , , , , , , , , , , | 1 Comment

Tips for an Effective Content Marketing Strategy

Posted on March 27, 2012 by admin

The value in content marketing only goes as far as the value you offer in your blogs. You want to build brand awareness, educate prospects that land on your site and even nurture them through the sales funnel. Can you … Continue reading →

Posted in Uncategorized | Tagged , , , , , , , , , , , , | 3 Comments

5 Reasons Your Company Should Have a Blog

Posted on March 23, 2012 by admin

Once upon a time, individuals shared their deepest thoughts and passions on a weblog, hoping interested parties would find their blog, read it, post comments and share the link with their friends. Fast forward a few years and the blog … Continue reading →

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How to Find Your Perfect Content Marketing Fit: Part 3

Posted on March 22, 2012 by admin

As we wrap up our research on content marketing, we hope that you have gained some helpful tips on how to choose the best agency for your company. Once you have found that perfect fit you will be able to … Continue reading →

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