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Tag Archives: keywords
Exploring Google Plus: A Closer Look at the New Makeover
Upon exploring Google Plus, it would appear that the site has had some work done. The social network recently had a facelift in response to viewer feedback, which has left it looking younger, fresher and more attractive in the hopes … Continue reading
Posted in Consistent Customer Communications, Content Marketing, Marketing Strategy, Social Media, Social Media Marketing
Tagged content, content marketing, content marketing strategy, copywriting solutions, customers, engage customers, Google plus, Google+, keywords, marketing, marketing strategy, search engine optimization, SEO, SEO writing, SJC, social media, social media strategy, social media tools, social network, social platform, Susan J. Campbell Copywriting Solutions
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Does Link Building Help Strengthen a Brand?
Link building is a critical piece of content marketing, particularly in the area of search engine optimization. Perhaps now link building is more important than ever in light of changes with Google and increasing competition. But how does link building … Continue reading
Posted in Brand, Content Marketing, Creating Links, Link Building, Marketing Strategy, Online Marketing, Website
Tagged brand, build brand value, company brand, content, content creation strategy, content marketing, content marketing strategy, customers, keywords, link building, link building to strengthen a brand, marketing, marketing strategy, search engine optimization, SEO, social media, social media campaign, Susan J. Campbell Copywriting Solutions
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Nobody Acting on Your Content? Quality Copywriting May be the Missing Link
You’re sending out catchy headlines in your emails. You’re posting consistently across social media using strong keywords. Your blog is, if you do say so yourself, pretty good. What’s stopping people from coming to your website and truly taking more … Continue reading
Posted in Blog Writing, Content Marketing, Copywriting, Marketing Strategy, Social Media, Social Media Marketing
Tagged blog, content, content marketing, content marketing strategy, content strategy, copywriting, copywriting solutions, effective content creation, email, email newsletter, keyword writing, keywords, marketing, marketing strategy, print ads, Quality content, quality copywriting, SJC, social media, strong keywords, Susan J. Campbell Copywriting Solutions, typewriter
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Put the Fruitcake Down: Creating a New Website Shouldn’t Overwhelm
New year, new website, fresh new message to your audience. If the thought makes you want to get up and go find some stale fruitcake as an avoidance strategy, stay seated. A recent post from the Nonprofit Marketing Guide describes … Continue reading
Posted in Content Marketing, Social Media Marketing, Website
Tagged content marketing, content marketing strategy, copywriting, copywriting solutions, fruitcake, keywords, marketing, marketing strategy, nonprofit marketing, Susan J. Campbell Copywriting Solutions, Web presence, website, website creation, website management, website marketing
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Investing in Content Marketing Chia Pet Style: A Little Water, Lots of Growth
Many organizations are thinking like a Chia Pet when it comes to investing in content marketing: invest a little, get a lot. A recent study said that around 79 percent of organizations where moving away from other types of marketing … Continue reading
Posted in Blog Writing, Brand, Content Marketing, Copywriting, Marketing Strategy, Social Media Marketing, White Paper Marketing
Tagged blog, blog campaigns, brand, content, content marketing, content marketing strategy, copywriting, copywriting solutions, keywords, marketing, marketing strategy, online video tools, social media, social media strategies, Susan J. Campbell Copywriting Solutions, website copy
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SEO Tips and Tricks to Guide Your Strategy
In the world of search engine optimization (SEO), it’s easy to assume that throwing a few keywords into your content will optimize your site. It’s also easy to assume that throwing many keywords into the content will also optimize the … Continue reading
Posted in Content Marketing, Copywriting, Marketing Strategy, SEO, Social Media Marketing
Tagged consistent communication, consistent content, content, content marketing, content marketing strategy, copywriting solutions, Google+, keywords, Quality content, relevant content, search engine algorithms, search engine optimization, search rankings, SEO, SEO keywords, SEO strategy, SEO tips and tricks, SEO writing, SJC, Susan J. Campbell Copywriting Solutions
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Link Building for Lead Creation: Fight Your Way Through Web Spam
Why is link building like the upcoming election? The more links you have to authority, high-quality sources in your content, the more likely your chances of being the selected as the top “candidate” on Google or other search engines that … Continue reading
Posted in Consistent Customer Communications, Content Marketing, Creating Links, Link Building, Marketing Strategy, Online Marketing, SEO, Social Media, Social Media Marketing
Tagged content, content marketing, content marketing strategy, copywriting, copywriting solutions, customers, engage customers, external links, fighting spam, keyword, keyword focused writing, keyword optimization, keywords, lead creation, link building, marketing, marketing strategy, SEO, SEO writing, social media, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, tagging, Web presence, web spam
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Surprise: Storytelling May Not Actually Get Results from Content Marketing
Thinking about your next blog or article to promote your brand? Set that good story aside. For now. Instead, let 1980s hairband legend Poison give you some advice. If you want to convert content marketing efforts into leads and sales, … Continue reading
Posted in Content Marketing, Marketing Strategy, SEO, Social Media Marketing, Video Marketing
Tagged content, content marketing, content marketing strategy, copywriting, copywriting solutions, customers, engage customers, keywords, marketing, marketing strategy, relationships, social media, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, video
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