Monthly Archives: April 2012

A Cup of Coffee with Erika

Posted on April 16, 2012 by admin

It’s that time again. Time for your Monday morning cup of joe with another one of our team members, Erika Conard. We sure hope that you are enjoying these glimpses into the lives of our team, because we definitely enjoy … Continue reading →

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Social Media Marketing Mistake: 3 Pitfalls to Avoid

Posted on April 13, 2012 by admin

It’s Friday the 13th – are you ready for things to start going wrong? What about your social media marketing efforts? If you don’t have a clear strategy in place, it’s possible that you have already made a social media … Continue reading →

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Consistent Content – Do it Right or Don’t Do it at All

Posted on April 12, 2012 by admin

Too often, I will meet with clients who know they need to do something with their website, but they don’t really know where to begin. They also know they need to have a blog or add social media to their … Continue reading →

Posted in Content Marketing | Tagged , , , , , , , , , , , , , | 6 Comments

How Social Media Marketing Increases Sales

Posted on April 11, 2012 by admin

Social media marketing will work when strategized and executed correctly, there is no question about it. For nearly six years social media has been a major force among progressive business owners and the results have proven positive. According to a … Continue reading →

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Let’s Get Fresh: With Content Marketing That Is

Posted on April 10, 2012 by admin

You crave fresh air. The smell of fresh cut grass. Fresh greens at your local farmers’ market. Google craves fresh content marketing. So do your clients, and the “fresh” movement is creating quite a buzz. The Google Panda update last … Continue reading →

Posted in Content Marketing | Tagged , , , , , , , , , , , , , , , , | 16 Comments

Coffee Talk with Ronny Jo

Posted on April 9, 2012 by admin

A company needs many different personalities to make it function. There is always the person who is super organized, the person who works well under pressure, the person who always has a positive attitude, and of course the person who … Continue reading →

Posted in Monday Morning Coffee | Tagged , , , , , , | 1 Comment

Does Your Social Media Strategy Support Your Brand?

Posted on April 6, 2012 by admin

Social media – we’re all there, sharing the latest updates, tweeting about our online specials and posting trending questions in LinkedIn groups. At SJC, we have a social media coordinator who oversees the management of our platforms, ensuring everything we … Continue reading →

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4 Tips to Pinterest Content Marketing

Posted on April 5, 2012 by admin

The hype surrounding Pinterest tends to toggle between those obsessed with the fun ideas they find on the site and business-minded individuals identifying different ways to drive traffic and convert leads with the platform. The latter tend to favor Pinterest … Continue reading →

Posted in Pinterest Content Marketing | Tagged , , , , , , , , , , | 7 Comments

3 Benefits to a Purposeful Content Marketing Strategy

Posted on April 4, 2012 by admin

You’ve likely heard a lot about content marketing, and the way it plays an important part of your online strategy to drive traffic to your site. Did you know an effective content marketing strategy is not just implementing the right … Continue reading →

Posted in Content Marketing | Tagged , , , , , , , , , , , | 8 Comments

White Paper Marketing is Driving Sales

Posted on April 3, 2012 by admin

White paper marketing is driving sales in a direction it has never gone before. Because you want to sell your product to buyers, you must make it available to be seen. This means more than just featuring what you have … Continue reading →

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