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Tag Archives: conversation
Three Lessons For Content Marketing That Captivates
In the content race it seems as though many companies are throwing out new material just for content’s sake without fully understanding how to make that content work for their brand. In fact, some brands are pushing out multiple content … Continue reading
Do You Get Excited About Social Media?
Social media. Some hear this and get a little happy and excited about the overall prospect of things to come. Others hear this and the cringe that accompanies the grumblings begin. Despite the occasional negative response to social media, the … Continue reading
Twitter and Customer Engagement
Twitter has become an extremely powerful social media channel. More and more people are using it as a networking tool rather than the social aspect it was originally designed for. Businesses and organizations use Twitter to reach out and create … Continue reading
Loyalty Begins When You Engage Customers
Our lives are made easier by common business practices that include automation, but at what cost? At the end of the day, customers still prefer human interaction. A recent article highlights what companies are doing wrong to engage customers and … Continue reading
Posted in Consistent Customer Communications
Tagged brand, brand awareness, build brand value, content marketing, conversation, copywriting, copywriting solutions, customer loyalty, customers, engage customers, engaging customers, Facebook, Google+, LinkedIn, marketing, marketing strategy, pinterest, social media, Susan J. Campbell Copywriting Solutions, Twitter
7 Comments
LinkedIn is a Great Tool to Increase Customer Engagement
Despite the hustle and bustle of everyday life, most people still want that personal touch when making their purchases. In fact, when it comes to followers on LinkedIn, nearly half of them said they prefer to do business with a … Continue reading
Six Tips for Making Your Mark on the Content Marketing World
The content marketing world is one that is meant to be shared, and it’s always interesting to see what others in the industry are saying and doing. In fact, sharing content is a great way to pass along tips and … Continue reading
Posted in Blog Writing, Brand, Consistent Customer Communications, Content Marketing, Copywriting, Marketing Strategy, Online Marketing, Social Media, Social Media Marketing
Tagged assertive content marketing strategy, blog, brand, build brand value, content, content marketing, content marketing strategy, content marketing tips, content marketing world, conversation, engage customers, Facebook, interactive content, LinkedIn, marketing, marketing strategy, passive content marketint strategy, ROI, SJC, social channels, social media, social media tools, Susan J. Campbell Copywriting Solutions, Twitter
2 Comments
We Practice What We Preach – A Guest Blog!
We are very excited to share a guest blog post with you from Lisa Steyn, otherwise known as the capetowncopywriter. In this industry, it’s critical to be “in the conversation” with experts in your field. Lisa is one of those … Continue reading
Posted in Brand, Content Marketing, Guest Blog, Marketing Strategy, Social Media, Social Media Marketing, Uncategorized
Tagged advertising, brand, brand pen portrait, build brand value, company brand, content, conversation, customers, engage customers, guest blog, marketing, pen portrait, rebranding, social media, social media tools
3 Comments
Drive Demand with Content Curation
In today’s content driven world, it can be difficult for marketers to keep up. The pressure to constantly feed fresh content through a variety of different channels has put pressure on companies to “crank it out” so to speak. The … Continue reading
Posted in Blog Writing, Consistent Customer Communications, Content Marketing, Copywriting, Marketing Strategy, Online Marketing, Social Media, Social Media Marketing
Tagged B2B, blog, content, Content curation, content marketing, content marketing strategy, conversation, copywriting, copywriting solutions, customers, engage customers, marketing, marketing strategy, Quality content, relationships, SJC, social media, Susan J. Campbell Copywriting Solutions
1 Comment
sjc copywriting solutions 
How to Effectively Address a Negative Facebook Post
It’s bound to happen eventually – even the greatest companies in the world offering the best products at someday or some point let someone down. In the age of social media when bad sentiment can spread like wildfire, how should … Continue reading →