Tag Archives: rebranding

We Practice What We Preach – A Guest Blog!

Posted on March 22, 2013 by admin

We are very excited to share a guest blog post with you from Lisa Steyn, otherwise known as the capetowncopywriter. In this industry, it’s critical to be “in the conversation” with experts in your field. Lisa is one of those … Continue reading →

Posted in Brand, Content Marketing, Guest Blog, Marketing Strategy, Social Media, Social Media Marketing, Uncategorized | Tagged advertising, brand, brand pen portrait, build brand value, company brand, content, conversation, customers, engage customers, guest blog, marketing, pen portrait, rebranding, social media, social media tools | 3 Comments

Simple Strategies for Successfully Rebranding Your Company’s Social Media Profiles

Posted on November 28, 2012 by admin

Are your social media profiles in line with your current business strategy? Oftentimes we make important business updates and forget to reflect those changes in our social networks. But a total overhaul of social media profiles isn’t always necessary. Instead, … Continue reading →

Posted in Brand, Content Marketing, Social Media, Social Media Marketing | Tagged brand, build brand value, business strategy, content, content marketing, content marketing strategy, copywriting, copywriting solutions, engage customers, Facebook, marketing, marketing strategy, rebranding, relationships, social media, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, Twitter, YouTube | 1 Comment

Does Your Logo Only Mean Small Talk – or True Brand Power?

Posted on September 4, 2012 by admin

Is your company logo kind of like that second cousin you see once a year to engage in a brief, awkward conversation near the lemonade cooler? No real meaning, just a glance and some small talk? If the logo for … Continue reading →

Posted in Brand, Marketing Strategy | Tagged brand, brand connection, brand loyalty, brand passion, build brand value, company logo, content, content marketing, content marketing strategy, direct mail, email marketing, emarketing, engage customers, logo, new logo, rebranding, social media tools, Susan J. Campbell Copywriting Solutions, tagline | 2 Comments

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