Tag Archives: social media campaign

How to Find Your Perfect Content Marketing Fit: Part 2

In Part 1 of our series, we discussed six ways to help you make your content marketing search easier. As we continue looking at this broad topic, you will find that the more you narrow things down, the easier your … Continue reading

Posted in Content Marketing, Social Media, Uncategorized | Tagged , , , , , , , , , | Leave a comment

How to Find Your Perfect Content Marketing Fit: Part 1

More and more companies are searching for ways to work content marketing into their daily routine. It seems that content marketing has taken the world by storm and now everyone wants to jump on the bandwagon. Have you decided yet … Continue reading

Posted in Uncategorized | Tagged , , , , , , , , , , , , , | 2 Comments

To Blog or Not to Blog Part 1

Blogging and consumer-generated media seem to be the latest craze in advertising for companies. If you are unsure how to use the tools or whether or not your company should use the tools, read our two part series based on information … Continue reading

Posted in Content Marketing, Messaging, Social Media, Text Messaging, Uncategorized, Website | Tagged , , , , , , , , , , , , | 5 Comments

Is Twitter Making Your Company Shine

One global bank executive was left with an unusual decision. A customer who normally qualifies for the lowest level of service had nearly 100,000 followers on Twitter. With that kind of PR, should the bank reconsider their level of service to the … Continue reading

Posted in Content Marketing, Messaging, Social Media, Website | Tagged , , , , , , , , , , , , , , | 1 Comment

What’s Your Story?

Content marketing is always changing and evolving. We found this great video from Content Marketing World that explains that evolution in a way that makes sense so we wanted to share it with you.

Posted in Content Marketing, Email Marketing, Messaging, Social Media, Text Messaging, Uncategorized, Website | Tagged , , , , , , , , , , | 5 Comments

No Slingshotting: Content Writing Tips to Make Your Readers Yearn for You

You’ve built a great site, and added all the latest widgets and tools to it. You’ve launched your social media campaigns and an eNewsletter – but still, the traffic to your site is more like a leisurely Sunday drive than the rush … Continue reading

Posted in Content Marketing, Email Marketing, Messaging, Social Media, Text Messaging, Uncategorized, Website | Tagged , , , , , , , , , , , , | 6 Comments

How to Avoid the Facebook Pitfalls

There is so much hype about social media, it is disturbing to know that some still don’t use it to its full capability. Social media sites such as Facebook and Twitter can be excellent tools for your company when used … Continue reading

Posted in Social Media | Tagged , , , , , , | 2 Comments

Finding the Worst of the Worst in Social Media: Part 3

Tin ears, hashtags, trying too hard or whatever else the case may be. Social media mistakes can make a company’s numbers drop like a lead balloon. In this SmartBlog article, the plethora of mistakes was evident as we read through the list … Continue reading

Posted in Content Marketing, Social Media, Uncategorized | Tagged , , , , , , , , , , , , | Leave a comment

What is Your Social Media Strategy….Part II

As promised, we’ve returned with the remaining four tips for your social media strategy. We borrowed these tips from the Social Media Examiner as we respect experts in our field. Plus, these tips jive with the research we do on … Continue reading

Posted in Social Media | Tagged , , , , , , , , , | 2 Comments

2011 Year in Review

As 2011 comes to an end, take a moment to think about your social media objectives for 2012.  Twitter has compiled this Year in Review to put things into perspective – read through some of these eye opening statistics, and … Continue reading

Posted in Social Media, Uncategorized | Tagged , , , , , , , , , | Leave a comment