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Tag Archives: social media strategy
The Branding Online Challenge – Are You Ready to Get in the Conversation?
Do you control your branding online? In this age of the information superhighway, the marketing industry has changed. Well-established brands such as Coke, Nike and Ford built their brand presence before the proliferation of blogging, articles and social media online. … Continue reading
Word of Mouth Power Reigns. Boost Yours with Facebook Strategies.
Few marketing strategies are as powerful or as elusive as word of mouth. It’s an ancient strategy that still carries intense importance today toward building brand power, but where does word of mouth fit into modern social media tools? … Continue reading
Posted in Content Marketing, Marketing Strategy, Social Media Marketing, Uncategorized
Tagged content, content marketing, content marketing strategy, copywriting, copywriting solutions, engage customers, Facebook, marketing, marketing strategy, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions
4 Comments
Social Media Marketing Mistake: 3 Pitfalls to Avoid
It’s Friday the 13th – are you ready for things to start going wrong? What about your social media marketing efforts? If you don’t have a clear strategy in place, it’s possible that you have already made a social media … Continue reading
How Social Media Marketing Increases Sales
Social media marketing will work when strategized and executed correctly, there is no question about it. For nearly six years social media has been a major force among progressive business owners and the results have proven positive. According to a … Continue reading
Let’s Get Fresh: With Content Marketing That Is
You crave fresh air. The smell of fresh cut grass. Fresh greens at your local farmers’ market. Google craves fresh content marketing. So do your clients, and the “fresh” movement is creating quite a buzz. The Google Panda update last … Continue reading
Posted in Content Marketing
Tagged brand, content, content marketing, content marketing strategy, editorial calendar, fresh, fresh content marketing, Google Panda, Google+, keywords, quality writing, search, SEO, SEO writing, social media strategy, Susan J. Campbell Copywriting Solutions, website
16 Comments
Does Your Social Media Strategy Support Your Brand?
Social media – we’re all there, sharing the latest updates, tweeting about our online specials and posting trending questions in LinkedIn groups. At SJC, we have a social media coordinator who oversees the management of our platforms, ensuring everything we … Continue reading
4 Tips to Pinterest Content Marketing
The hype surrounding Pinterest tends to toggle between those obsessed with the fun ideas they find on the site and business-minded individuals identifying different ways to drive traffic and convert leads with the platform. The latter tend to favor Pinterest … Continue reading
3 Benefits to a Purposeful Content Marketing Strategy
You’ve likely heard a lot about content marketing, and the way it plays an important part of your online strategy to drive traffic to your site. Did you know an effective content marketing strategy is not just implementing the right … Continue reading
White Paper Marketing is Driving Sales
White paper marketing is driving sales in a direction it has never gone before. Because you want to sell your product to buyers, you must make it available to be seen. This means more than just featuring what you have … Continue reading
Are You Making SEO Writing Work for You?
The Internet and the use of websites to create leads, convert more customers and drive increased revenues are now dominating the world of business. Not only do a number of companies today handle the bulk of their business online, they … Continue reading
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