According to Google, last month, 4 billion hours of video were viewed on YouTube. Best estimates say 500 years of YouTube video are watched each day on Facebook, 500 years?!
Who could have comprehended this massive social media sensation? And more importantly, how can you get a handle on it, and begin using this phenomenal technology to better tell your story?
Video has been a proven, powerful marketing tool since the 1950’s and it sure hasn’t gone out of style. Television has transformed the world with brand messaging impacting everything from eating habits, to democratic uprisings, and always at the end of that iconic commercial or news piece, it’s communicated a story. A story that has stayed with us, one, we’ve likely never forgotten. It’s the mystery of the human brain, able to absorb images and file them away for reference later.