Monthly Archives: February 2014

Social Media Marketing of 2014: What You Need to Watch For

At the beginning of 2013, we looked at social media and declared that it was going to be a major marketing tool for pretty much any brand or business in today’s society. Facebook and Twitter grew up and grew into … Continue reading

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Social Media Content Directed at the Right Target Improves ROI

According to a recent survey by Social Media Examiner, around 58 percent of marketers said social media use has helped them to improve their sales. LinkedIn appears to be a popular site for B2B marketers, 65 percent of which said … Continue reading

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Social Media Strategies That Work: How Making Content Marketing a Priority Pays Off

We all know that advertisers are no stranger to social media. Our news feeds are constantly supplying us with the next best product. With just a click of the mouse, you can gain access to your consumer’s newsfeeds. Gaining followers … Continue reading

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Monday Morning Coffee: St. Joseph, Missouri, a “Top 10 Fastest-Growing Economies” City

St. Joseph, Missouri. Everyone knows it is “where the Pony Express started and Jesse James ended.” Or so the slogan goes. But what else is there to know about St. Joseph? There’s its regional workforce that is truly the backbone … Continue reading

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How is Your Social Media Customer Engagement?

You’ve worked hard to create a quality product or service and you’re doing everything you can to let others know about what you’ve got to offer. You’ve probably established a budget for advertising, but what about social media strategies? According … Continue reading

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How do I Start a Conversation on a Social Media Platform?

Social media platforms are supposed to stir up social interaction, right? It doesn’t always look like that though. A lot of brands choose to use social media to send out messages rather than to be social with loyal and potential … Continue reading

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Mobile Marketing: A Powerful Trend That You Should Dive Into

There are some amazing opportunities for you and your company when considering mobile marketing. Most individuals are always on the move, making great use of their mobile devices. Customers don’t ignore ads as much on their cell phones as they … Continue reading

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Press Play On Social Media Videos

If you are in the loop of the social media world, chances are you have noticed that social media videos are the new kid on the block. From funny cat videos to quick product demonstrations, videos are popping up everywhere. … Continue reading

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Monday Morning Coffee: Windy Wine Co. & How We Know They Have Great Wine.

The Chamber’s 94th Annual Banquet was held a few weeks ago; it was a wonderful event with a fun 1920’s theme. From the SJC Team, Susan, Rachel, Jen, and Rebekah attended, ready for an evening of quality information about the … Continue reading

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