Tag Archives: customers

What is Your Content Marketing Formula?

By the time customers get ready to purchase, they’ve already conducted a thorough background investigation on the web. Content that is current, original, and relevant will stand out, while anything else will quickly fade into the background. In the content … Continue reading

Posted in Consistent Customer Communications, Content Marketing, Copywriting, Email Marketing, Marketing Strategy, Newsletter Marketing, Online Marketing, Social Media, Social Media Marketing, Website | Tagged , , , , , , , , , , , , , , , , , , | 2 Comments

Monday Morning Coffee with U.S. Animal Health Association

Healthy Animals, Healthy People: Group Connects Around Century-Old Roots Picture it:  It’s the 1890s, and vast cattle ranches stretch across the southern states, particularly in Texas. Some ranchers tediously roll out the very “modern” invention of barbed wire to claim … Continue reading

Posted in Content Marketing, Copywriting, Email Marketing, Monday Morning Coffee, Newsletter Marketing, Social Media, Website | Tagged , , , , , , , , , , , , , , , , | 1 Comment

Drive Demand with Content Curation

In today’s content driven world, it can be difficult for marketers to keep up. The pressure to constantly feed fresh content through a variety of different channels has put pressure on companies to “crank it out” so to speak. The … Continue reading

Posted in Blog Writing, Consistent Customer Communications, Content Marketing, Copywriting, Marketing Strategy, Online Marketing, Social Media, Social Media Marketing | Tagged , , , , , , , , , , , , , , , , , | 1 Comment

Does Link Building Help Strengthen a Brand?

Link building is a critical piece of content marketing, particularly in the area of search engine optimization. Perhaps now link building is more important than ever in light of changes with Google and increasing competition. But how does link building … Continue reading

Posted in Brand, Content Marketing, Creating Links, Link Building, Marketing Strategy, Online Marketing, Website | Tagged , , , , , , , , , , , , , , , , , | 2 Comments

3 Tips to Inspire Social Media Marketing Wins through the New Year and Beyond

As we construct content strategies for 2013, it’s helpful to look back and examine social media marketing wins that stood out last year.  Just as history can help minimize repeat mistakes, a brief examination of previous social media marketing wins … Continue reading

Posted in Blog Writing, Content Marketing, Marketing Strategy, Online Marketing, Social Media, Social Media Marketing, Video Marketing | Tagged , , , , , , , , , , , , , , | 3 Comments

Ways of Successfully Drawing Traffic to Your Blog

Blogs are definitely an important part of any content marketing mix. But what happens when your blogs aren’t getting the proper readership they deserve? Drawing traffic to your blog doesn’t have to come down to shameless Facebook or Twitter plugs, … Continue reading

Posted in Blog Writing, Consistent Customer Communications, Content Marketing, Copywriting, Creating Links, Link Building, Marketing Strategy, Social Media, Social Media Marketing | Tagged , , , , , , , , , , , , , , , , , , , , , | 3 Comments

What Truly Constitutes Unique Content Marketing?

It’s the goal of every firm out there – to secure a coveted top position in the search engine rankings. But with so much content out there vying for a piece of your audience’s attention, how do you make that … Continue reading

Posted in Consistent Customer Communications, Content Marketing, Copywriting, Marketing Strategy, Online Marketing, SEO, Social Media, Social Media Marketing, Video Marketing | Tagged , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Dress for Success: Strategize

Susan J. Campbell Copywriting Solutions, LLC is a marketing company dedicated exclusively to campaigns and content creation for non-profits and SMBs. The sole business purpose is to provide a new avenue of promotional effectiveness for these brands so they can … Continue reading

Posted in Content Marketing, Marketing Strategy, Nonprofit Marketing, Social Media, Social Media Marketing, Video Marketing | Tagged , , , , , , , , , , , , , , | Leave a comment

Creating Engaging Content For Your Target Audience

Creating Engaging Content For Your Target Audience.

Posted in Marketing Strategy, Messaging | Tagged , , , , , , , , , , | 1 Comment