Author Archives: admin

Why #Hashtag? Why #Now?

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Why Social Media Marketing is Here to Stay

Have you integrated social media into your marketing strategy?  If not you are missing out on a valuable part of your total marketing package. Social media is widespread and extremely powerful. Since it influences search rankings, enhancing your brand’s presence … Continue reading

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Creating Content That is Memorable

Thanks to news articles infiltrating our social media feeds and vise versa, these days it is difficult to decide what content is important and what content is irrelevant. For businesses who are trying to reach their target audience online, it … Continue reading

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Provide a Better Customer Experience

No matter what industry we are in, we are all striving to provide a better customer experience. It seems like a few years ago, brands were starting this trend of trying to be everything to everyone. Pushing themselves into segments … Continue reading

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Monday Morning Coffee with Sweet Wishes Cakery

Have you ever walked into a new store and just immediately thought “I just want to stay here forever.” ? That’s the feeling you get when you walk into the doors of Sweet Wishes Cakery in Savannah, MO. Maybe it’s … Continue reading

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Building Social Media Relationships With Customer Engagement

Let’s say you get invited to a friend’s house for a big party. You get there and start asking some questions about their life and how things are going, but no one responds. Nothing but silence. You might think they … Continue reading

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The Story of the Hashtag

To some, hashtags come naturally; to others, they are still a mystery as to how it began, how to use them, and what the point of it all is. How about a short and sweet history lesson on hashtags? For … Continue reading

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Make the Right Call by Taking Advantage of Mobile Marketing

There’s no denying that wherever you go, people are on their phones. They are either calling someone, texting another or viewing a website or social media site. A study by Supermonitoring.com surveyed mobile users and found that 51 percent of … Continue reading

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Marketing Strategies Should Include Social Media for Older Consumers

Do your marketing strategies take into account the Baby Boomers’ use of social media? If you think this generation of aging Americans are a group who refuse to accept technology, you’re missing out on a key demographic. Including them in … Continue reading

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Why Business Owners Need to Know the Importance of Blogging

These days, when it comes to websites, the possibilities are endless. There is so much more than just having a place to list your business’s contact information and post a couple of pictures of your product. Business owners need to … Continue reading

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