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Tag Archives: content marketing strategy
Does Link Building Help Strengthen a Brand?
Link building is a critical piece of content marketing, particularly in the area of search engine optimization. Perhaps now link building is more important than ever in light of changes with Google and increasing competition. But how does link building … Continue reading
Posted in Brand, Content Marketing, Creating Links, Link Building, Marketing Strategy, Online Marketing, Website
Tagged brand, build brand value, company brand, content, content creation strategy, content marketing, content marketing strategy, customers, keywords, link building, link building to strengthen a brand, marketing, marketing strategy, search engine optimization, SEO, social media, social media campaign, Susan J. Campbell Copywriting Solutions
2 Comments
Why we Treasure Copywriting
In everything we do to create the perfect marketing strategy, it’s all based on quality content. That content was born of copywriting. For that reason, this is still my favorite video produced by the SJC team. It’s quick – I … Continue reading
3 Tips to Inspire Social Media Marketing Wins through the New Year and Beyond
As we construct content strategies for 2013, it’s helpful to look back and examine social media marketing wins that stood out last year. Just as history can help minimize repeat mistakes, a brief examination of previous social media marketing wins … Continue reading
Posted in Blog Writing, Content Marketing, Marketing Strategy, Online Marketing, Social Media, Social Media Marketing, Video Marketing
Tagged blog, content, content marketing, content marketing strategy, customers, Facebook, marketing, marketing strategy, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, video, video marketing
3 Comments
Ways of Successfully Drawing Traffic to Your Blog
Blogs are definitely an important part of any content marketing mix. But what happens when your blogs aren’t getting the proper readership they deserve? Drawing traffic to your blog doesn’t have to come down to shameless Facebook or Twitter plugs, … Continue reading
Posted in Blog Writing, Consistent Customer Communications, Content Marketing, Copywriting, Creating Links, Link Building, Marketing Strategy, Social Media, Social Media Marketing
Tagged blog, blogging, blogs, content, content marketing, content marketing strategy, copywriting, copywriting solutions, create captivating content, customers, drawing traffic to your blog, driving traffic to your blog, engage customers, Facebook, guest blogger, links in blogs, marketing, marketing strategy, SJC, social media, social media tools, Susan J. Campbell Copywriting Solutions
3 Comments
No Random Tweeting: Twitter for Your Business
Using Twitter for your business: In short, if you’re not using it to share information with your customers, you’re missing out. Twitter continues to occupy social media space as a stronger business tool now more than ever, feeding an audience … Continue reading
Posted in Consistent Customer Communications, Content Marketing, Editorial Calendars, Marketing Strategy, Online Marketing, Social Media, Social Media Marketing, Website
Tagged content, content marketing, content marketing strategy, copywriting, engage customers, marketing, marketing strategy, retweet, SJC, social media, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, Twitter, Twitter for business
1 Comment
What Truly Constitutes Unique Content Marketing?
It’s the goal of every firm out there – to secure a coveted top position in the search engine rankings. But with so much content out there vying for a piece of your audience’s attention, how do you make that … Continue reading
Posted in Consistent Customer Communications, Content Marketing, Copywriting, Marketing Strategy, Online Marketing, SEO, Social Media, Social Media Marketing, Video Marketing
Tagged content, content creation, content marketing, content marketing strategy, copywriting, copywriting solutions, customers, Google+, marketing, marketing strategy, online newspaper, Panda, Quality content, quality copywriting, search engine optimization, search engine rankings, SEO, SEO writing, social media, Susan J. Campbell Copywriting Solutions, unique content, unique writing
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Content Marketing Surge: Making Sense of the Impending Mumbo-Jumbo
Use of content marketing is becoming more mainstream with each passing day. An increasing number of businesses are taking the plunge and are wading in the content pool as they discover the connection it can help forge with followers. But … Continue reading
Posted in Blog Writing, Consistent Customer Communications, Content Marketing, Email Marketing, Marketing Strategy, Online Marketing, Social Media, Social Media Marketing, Website
Tagged blog, blogging, blogs, content, content marketing, content marketing strategy, copywriting, copywriting solutions, data search, email, email marketing, marketing, marketing strategy, Quality content, quality copywriting, SJC, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, web advertising, website
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Dress for Success: Strategize
Susan J. Campbell Copywriting Solutions, LLC is a marketing company dedicated exclusively to campaigns and content creation for non-profits and SMBs. The sole business purpose is to provide a new avenue of promotional effectiveness for these brands so they can … Continue reading
Posted in Content Marketing, Marketing Strategy, Nonprofit Marketing, Social Media, Social Media Marketing, Video Marketing
Tagged content, content marketing, content marketing strategy, copywriting, copywriting solutions, customers, marketing, marketing strategy, non profit marketing, non-profit, SJC, social media, social media tools, Susan J. Campbell Copywriting Solutions, video marketing
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Pinterest: Of Socks, Pesto and Inconspicuous Branding
Awe-inspiring sock collections. A thousand uses for an old dresser. A hundred visually-stimulating recipes for pesto. It’s all just a click away on Pinterest, but is Pinterest useful to business? You bet your sock monkeys. A recent Digital Nirvana article … Continue reading
Posted in Content Marketing, Marketing Strategy, Online Marketing, Pinterest Content Marketing, Social Media Marketing
Tagged blog, brand, business use of pinterest, content, content marketing, content marketing strategy, engage customers, marketing strategy, pinterest, pinterest content marketing, pinterest for branding, pinterest for business, pinterest marketing, social media, social media tools, Susan J. Campbell Copywriting Solutions
2 Comments
Bad SEO – Not a Victimless Marketing Tool
Most of us growing up had the phrase “cheaters never win,” ingrained into our heads. The idea is that getting ahead by use of trickery or other deceptive methods doesn’t usually pan out in the long run. Bad SEO or … Continue reading
Posted in Content Marketing, Copywriting, SEO, Social Media, Social Media Marketing
Tagged bad SEO, black hat SEO, content, content marketing, content marketing strategy, copywriting, copywriting services, copywriting solutions, Quality content, SEO, SEO writing, SJC, spam, Susan J. Campbell Copywriting Solutions, well-written copy
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