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Tag Archives: customers
Developing a Powerful Social Media Strategy
Any project is only as good as the plan set forth to accomplish what is intended. The proper use of social media to grow and enhance your business’ marketing strategy is no different. Social media is a great avenue that … Continue reading
The Truth Behind Social Media as Part of Your Marketing Strategy
What’s social media really good for, anyway, when it comes to growing your brand and making more money? Think of it this way: Social media creates true brand advocates for your company, and they have serious power in carrying forward … Continue reading
Posted in Marketing Strategy, Social Media Marketing
Tagged blog, blogging, blogs, brand, build brand value, company brand, conversation, customers, engage customers, keywords, LinkedIn, make money, marketing, marketing strategy, social media, social media marketing, social media strategy, Susan J. Campbell Copywriting Solutions, website
8 Comments
10 Tips for Social Media Etiquette
Social Media can be an important part of your marketing mix, but sometimes when we get behind a computer we forget that there is still a code of etiquette to abide by. There are certainly unspoken rules that need to … Continue reading
Posted in Social Media, Social Media Marketing
Tagged brand, content, content marketing, content marketing strategy, conversation, customers, engage customers, Facebook, marketing, marketing strategy, relationships, social media, social media campaign, social media etiquette, social media strategy, social media tools, social networking, Susan J. Campbell Copywriting Solutions
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Is Facebook Really Dying?
If you think of the social media giant, Facebook, and compare it to the business world and Wall Street, you may think the company is tanking, taking with it the many investors who jumped on board early, only to lose … Continue reading
How to Get Users to Share Your Content
In talking with different companies as to how to re-purpose their content, we are often asked if it’s OK to repurpose the content of others. While we do want to protect the copyright of those who have generated original work, … Continue reading
Posted in Content Marketing
Tagged blog, blogging, content, content marketing, content marketing strategy, conversation, customers, engage customers, Facebook, marketing, marketing strategy, relationships, repurpose, sharing content, social media tools, Susan J. Campbell Copywriting Solutions, Twitter
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Can You Handle Content Marketing In-House?
Even with a thousand fancy online tools, selling your product or service is still about reaching people. Dialoguing with people. Building a relationship with people. Reaching the people you’re after and encouraging them to take action requires solid, high-value and … Continue reading
Posted in Content Marketing
Tagged content, content marketing, content marketing strategy, copywriting, customers, engage customers, in-house marketing, marketing, marketing strategy, relationships, social media, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, website
2 Comments
Monday Morning Coffee with Susan
One of the things we never really did in our series of Monday Morning Coffee blogs was to post something about our company founder and why our name bears her own. Often asked why she formed this company and what … Continue reading
4 Steps to Social Media Success
If you’re not using social media as part of your marketing strategy, you’re likely missing out on a huge opportunity for referrals and sales. Social media is today’s watering hole where people swap stories, advice, gossip, and recommendations. You don’t … Continue reading
Posted in Consistent Customer Communications, Content Marketing, Marketing Strategy, Social Media Marketing
Tagged company brand, content, content marketing, content marketing strategy, customers, engage customers, Facebook, marketing, marketing strategy, relationships, social media, social media strategy, social media success, social media tools, social networking, Susan J. Campbell Copywriting Solutions, target audience
3 Comments
I Have a Storefront – I Don’t Need a Website
If you have a storefront to sell you products, do you also need a website? Yes, if you want to increase your chances of people actually finding your online store … and if you want to stand out from others … Continue reading
Posted in eCommerce, Marketing Strategy, Website
Tagged backlinking, blog, brand, customers, eCommerce, engage customers, keyword optimization, keywords, marketing, marketing strategy, relationships, SEO, shopping cart, social media, social media strategy, social media tools, storefront, Susan J. Campbell Copywriting Solutions, website
4 Comments
Monday Morning Coffee – and the Chiefs are in Town
Joetown has taken on a red hue as the Kansas City Chiefs have arrived for training camp. Missouri Western State University was primed and ready by the middle of last week and signs at area businesses made their appearance before … Continue reading
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