Tag Archives: social media

How to Effectively Address a Negative Facebook Post

It’s bound to happen eventually – even the greatest companies in the world offering the best products at someday or some point let someone down. In the age of social media when bad sentiment can spread like wildfire, how should … Continue reading

Posted in Blog Writing, Brand, Consistent Customer Communications, Content Marketing, Marketing Strategy, Social Media, Social Media Marketing | Tagged , , , , , , , , , , , , , , , , | 3 Comments

Pinterest for Business? You Bet Your Pinboards

What will the hottest social media platforms be sporting this spring? Red, in the form of Pinterest and more Pinterest, of course. At least 10 million people are using Pinterest monthly, with numbers predicted to double in the next six … Continue reading

Posted in Consistent Customer Communications, Content Marketing, Marketing Strategy, Nonprofit Marketing, Pinterest Content Marketing, Social Media, Social Media Marketing | Tagged , , , , , , , , , , , , , , , , | 2 Comments

Exploring Google Plus: A Closer Look at the New Makeover

Upon exploring Google Plus, it would appear that the site has had some work done. The social network recently had a facelift in response to viewer feedback, which has left it looking younger, fresher and more attractive in the hopes … Continue reading

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Monday Morning Coffee with Wabash Junction

Wabash Junction: Local Farmers, Trained Chefs, Quirky Name What’s in a name? A great deal, especially if you’re a couple of savvy culinary-trained chefs who are serving local food in a small town with lots of history. There’s even more … Continue reading

Posted in Blog Writing, Content Marketing, Marketing Strategy, Monday Morning Coffee, Success Stories, Support Local | Tagged , , , , , , , , , , , , , , | Leave a comment

What’s Your Content Creation Style? A Few Tips

To-Do:  Create report. Attend meeting. Write content. Repeat. If your list looks like this, consider this perspective – you can have fun with content creation. You can enjoy it and look forward to it. It can be a task that … Continue reading

Posted in Consistent Customer Communications, Content Marketing, Copywriting, Marketing Strategy, Social Media, Social Media Marketing | Tagged , , , , , , , , , , , , , , , , , | 1 Comment

3 Ways to Optimize your Marketing

It has been said that there’s always room for improvement. If we had been completely satisfied with Henry Ford’s Model T, there would have never been room for the Ferrari or features like heated seats and navigation. But the fact … Continue reading

Posted in Consistent Customer Communications, Content Marketing, Copywriting, Creating Links, Email Marketing, Link Building, Marketing Strategy, Online Marketing, Social Media, Social Media Marketing | Tagged , , , , , , , , , , , , , , , , , , | Leave a comment

Instagram, Snapchat Represent New Face of Social Media

Is Facebook like, so five minutes ago? Well, it certainly looks like some adolescents may feel that way. Leave it to the younger generation to let you know what’s hot and what’s not. Teenagers may be flippant, but that’s what … Continue reading

Posted in Consistent Customer Communications, Content Marketing, Marketing Strategy, Mobile Content Marketing, Online Marketing, Social Media, Social Media Marketing | Tagged , , , , , , , , , , , , , | 3 Comments

Editorial Calendar to The Rescue

You know you have a lot to do with your content marketing to promote traffic to your site. You also need to schedule your social media management posts and engage on specific networks. How do you keep track of everything … Continue reading

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3 Guidelines for Content Marketing

Content marketing is quite possibly one of the fastest growing and most effective methods of reaching out to consumers today. Done properly, it is a tool to help you build your brand, reiterate to current customers reasons for remaining loyal, … Continue reading

Posted in Blog Writing, Consistent Customer Communications, Content Marketing, Copywriting, Marketing Strategy, Mobile Content Marketing, Newsletter Marketing, Online Marketing, Pinterest Content Marketing, SEO, Social Media, Social Media Marketing, Video Marketing | Tagged , , , , , , , , , , , , , , , , , , , , , | 4 Comments

Dissecting the Content Marketing Hype

A quick look at graphs produced by Google Trends shows that there has been a growing interest in “content marketing” as evidenced by the number of searches occurring over the past couple years, while searches for just “marketing” alone have … Continue reading

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