Tag Archives: Susan J. Campbell Copywriting Solutions

Social Media Marketing of 2014: What You Need to Watch For

Posted on February 13, 2014 by admin

At the beginning of 2013, we looked at social media and declared that it was going to be a major marketing tool for pretty much any brand or business in today’s society. Facebook and Twitter grew up and grew into … Continue reading →

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Social Media Content Directed at the Right Target Improves ROI

Posted on February 12, 2014 by admin

According to a recent survey by Social Media Examiner, around 58 percent of marketers said social media use has helped them to improve their sales. LinkedIn appears to be a popular site for B2B marketers, 65 percent of which said … Continue reading →

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Social Media Strategies That Work: How Making Content Marketing a Priority Pays Off

Posted on February 11, 2014 by admin

We all know that advertisers are no stranger to social media. Our news feeds are constantly supplying us with the next best product. With just a click of the mouse, you can gain access to your consumer’s newsfeeds. Gaining followers … Continue reading →

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How is Your Social Media Customer Engagement?

Posted on February 7, 2014 by admin

You’ve worked hard to create a quality product or service and you’re doing everything you can to let others know about what you’ve got to offer. You’ve probably established a budget for advertising, but what about social media strategies? According … Continue reading →

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How do I Start a Conversation on a Social Media Platform?

Posted on February 6, 2014 by admin

Social media platforms are supposed to stir up social interaction, right? It doesn’t always look like that though. A lot of brands choose to use social media to send out messages rather than to be social with loyal and potential … Continue reading →

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Mobile Marketing: A Powerful Trend That You Should Dive Into

Posted on February 5, 2014 by admin

There are some amazing opportunities for you and your company when considering mobile marketing. Most individuals are always on the move, making great use of their mobile devices. Customers don’t ignore ads as much on their cell phones as they … Continue reading →

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Trend 2014: The Heat is On the Video

Posted on January 30, 2014 by admin
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Your Brand Strategy: Protection in a Digital Society

Posted on January 29, 2014 by admin

Target took a massive hit to their brand when they announced that hackers gained access to close to 40 million customers’ credit and debit card information. While Target has taken every effort to make sure their customers feel safe and … Continue reading →

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Monday Morning Coffee with Specialty Industries of St. Joseph

Posted on January 27, 2014 by admin

You could say Specialty Industries of St. Joseph, Inc., “has it all together” (the pun is fully intended). Like many area businesses, there’s more than one story to tell about this outstanding local company and the hands that work there. … Continue reading →

Posted in Content Creation, Monday Morning Coffee, Storytelling, Success Stories, Support Local, Teamwork, Uncategorized | Tagged , , , , | Leave a comment

Marketing Strategy Lessons From an Unlikely Source

Posted on January 24, 2014 by admin

You use this every day, probably twice a day. If you’re a rule-follower and very meticulous, you might even use this three times a day. Have you guessed what it is yet? It is a toothbrush – and you can … Continue reading →

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