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Author Archives: admin
What You Should Consider for Your B2B to Optimize Marketing Strategies Through Social Media
You know the power of social media in reaching your consumers. With real-time posts, ability to give feedback and mobile availability, it is an obvious choice. But now it is time to consider another way social media is a vital … Continue reading
Social Media Marketing: Never Easier, Never More Complicated
Social media marketing is growing, more platforms are popping up, and Millennials are truly integrated on all platforms, which regardless of your target market now, they will eventually fit in that market. On the other hand, there are more platforms … Continue reading
Social Media Lessons From a Childhood Friend
There has always been a set of written or unwritten rules for the Internet. With the rise in social media, writing the rules, understanding them, and following them has become even more important. Disney movies are a wealth of information … Continue reading
Building Your Content Marketing Plan From the Base Up
When you begin your content marketing journey, there are so many possibilities that it can seem overwhelming. First and foremost, you need to develop strong content. The next step is distributing that content to your target audience. But how to … Continue reading
Monday Morning Coffee With a Great Cup of Coffee at Hazel’s Gourmet Coffee & Tea Company
Who isn’t on the consistent hunt for the best cup of coffee? We here at SJC are always sipping on coffee; whether it is iced or hot, we love it. You can drive by Hazel’s Gourmet Coffee & Tea Company … Continue reading
4 Tips for Successful Customer Engagement
Customer engagement is key to a successful business for many different reasons, but one of the biggest is that engaged customers result in loyal brand advocates. According to Gartner, there are four key attributes of quality customer engagement. Ethical, active, … Continue reading
Looking to Stand Out Among Social Media Platforms: Facebook Makes Some Changes
While the hipsters may think Facebook is past its prime the rest of society is happy spending almost a fifth of the time on smartphones scrolling through Facebook. Facebook had a pretty rough initial public offering two years ago, but … Continue reading
Boosting Your SEO Means Connecting With Your Consumers
When you hear the word “Google” what is the first thing that comes to mind? If you are a business owner, there’s a good chance you think search engine optimization or SEO because every business wants to be at the … Continue reading
Who is Listening to Your Brand Story?
Every business person knows the power of a great slogan and a strong story behind a product. Brands can show off their family friendly side like Dave Thomas and his daughter, Wendy, or by making themselves a household name with … Continue reading
Posted in Brand
Tagged brand, brand story, company brand, Susan J. Campbell Copywriting Solutions
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Monday Morning Coffee with Rolling Hills Auto: How Blogs Rev Up Website Traffic
What’s the one thing that can put horsepower behind a website? The secret is a little thing called a blog. Many assume businesses can’t offer enough content to host a blog about a product that keeps consumers interested enough to … Continue reading
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