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Category Archives: Marketing Strategy
Marketing Strategy Tips for Social Media:
Social media is a necessary part of a good marketing strategy. However, it is always changing and there’s always steps to take your company’s social media presence to the next level. In case you aren’t convinced, here are a couple … Continue reading
Posted in Marketing Strategy, Social Media Marketing
Tagged engage customers, Facebook, importance of social media, LinkedIn, marketing, marketing strategy, social media marketing, social media marketing strategy, social media presence, social media tools, Susan J. Campbell Copywriting Solutions, Twitter, Web presence
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Monday Morning Coffee with Zest Yoga and Wellness
Think peace, awareness and flexibility this week with Zest Yoga and Wellness, a new business inside the historic Green Acres Building, St. Joseph, Mo. You might also think physical stamina, strength, calorie-burning and toning – but these are the additional … Continue reading
Does Your Customer Engagement Start With Your Employees?
In a digital world, customer engagement is less likely to occur in person for the business-to-business market place. Those customers are turning to digital sources like social communities, mobile apps, the web, and their peers. Nearly 70 percent of buying … Continue reading
Monday Morning Coffee with Seniors Helping Seniors
They say giving is better than receiving — but if you’re an older adult who needs a little help to remain in your own home, receiving can certainly be a good thing, too. One organization has found a way to … Continue reading
Overcome Obstacles With an Effective Non-Profit Marketing Strategy
Non-profit marketing strategies offer their own challenges. While for-profit groups are looking for ways to maximize profits, non-profits seek opportunities to help fund their organization. The two have obviously different goals. A recent article talks about how non-profit marketing plans … Continue reading
Monday Morning Coffee with Bleecker Street Deli
What do you do exceptionally well, and how can you carve it out as your special niche? It’s a simple question that can have a profound impact. Take an example from Bleecker Street Deli, a newly opened, “small but mighty” … Continue reading
Optimize Your Marketing Plan With Quick Results
When you are running a business you want immediate results. Your marketing strategy is no different. But as you know, there’s a lot of hurry up and wait. A recent Social Media Today article talks about six easy ways to … Continue reading
Posted in Marketing Strategy
Tagged content, content marketing, content marketing strategy, engage customers, instagram, marketing, marketing plan, marketing strategy, optimize your marketing plan, pinterest, posting videos, relationships, social media, social media marketing, social media strategy, social media tools, social networks, Susan J. Campbell Copywriting Solutions, Tumblr
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Monday Morning Coffee with the Allied Arts Council
Art is big business. In fact, a recent report says nonprofit arts and culture are a $10.9 million industry in Buchanan County—one that supports 489 full-time equivalent jobs and generates $889,000 in local and state government revenue. The Allied Arts Council of St. … Continue reading
Build Brand Awareness With the Top Content Marketing Strategies
Content marketing strategies aren’t limited to niche companies on the cusp of greatness. In fact, big brands like Red Bull and Colgate are realizing it’s a great way to gain customers and make them loyal ones. Just like fishing, if … Continue reading
Posted in Content Marketing, Marketing Strategy
Tagged big brands, blog, brand, build brand value, Colgate, content, content marketing, content marketing strategy, Kraft, marketing, marketing strategy, Red Bull, search engine optimization, SEO, social media, social media campaign, social media strategy, social media tools, Southwest Airlines, Susan J. Campbell Copywriting Solutions, Target
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Monday Morning Coffee with Drum Monkey Percussion
What happens to those who just want to bang on the drum all day, so to speak? They become the visionaries of Drum Monkey Percussion, bringing nearly 40 years of experience to northwest Missouri and showing kids (and adults) that … Continue reading