Tag Archives: branding strategy

Fresh vs. Stale Branding Strategies Are What’s Needed

If you’ve reached a certain level of success with your brand, it may be time to sit down and take a hard look at your current branding strategy. You don’t have to only dance with the date that brought you. … Continue reading

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Are You Stuck in Your Old Branding Strategy?

Branding doesn’t happen overnight. It’s a process that starts with knowing what you want your brand to be. Building a branding strategy includes personalization, promotion, and content creation. A recent article highlighted four ways to identify your personal brand and … Continue reading

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Five Branding Ideas for Your Organization

There are a lot of organizations and companies who have established their presence on social media. However, there are few who are attempting to engage their followers to truly build a community who will make recommendations which lead to sales. … Continue reading

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Branding Strategies Every Small Business Owner Should Know

Every small business starts on a similar playing field. It’s the branding efforts you put forth that bring about the fan base of large corporations. Here are a few examples of how some businesses have established their brands using special … Continue reading

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Branding Strategies and How to Avoid Common Mistakes

Building a brand is like meeting new people. If you don’t nail that first impression you may not get that customer back. You need to have a branding strategy in place to avoid making some of these common mistakes. To … Continue reading

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Checklist for When You Choose a Branding Consultant

How do you choose a branding consultant? Do you meet a few for an “it’s just lunch,” or do you look online to see who likes what you like?  Trying to choose a branding consultant is not all that unlike … Continue reading

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