Tag Archives: content marketing strategy

Monday Morning Coffee with Spirit Miller

In the world of Internet Marketing, there are companies that build a website and let it sit and others who take a closer look at the content, their overall goals and content creation to drive more traffic to their pages. … Continue reading

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B2B Content Marketing Trends

Engaging content is a challenge. Need creative power? At Susan J. Campbell Copywriting Solutions We Write. You Shine.

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Simple Strategies for Successfully Rebranding Your Company’s Social Media Profiles

Are your social media profiles in line with your current business strategy? Oftentimes we make important business updates and forget to reflect those changes in our social networks. But a total overhaul of social media profiles isn’t always necessary. Instead, … Continue reading

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Can I Afford Content Marketing? Introducing the 52 Points Principle

Right now, a competing organization is reaching the “52 points principle” and capturing leads you could have for your business, while seeing their marketing costs decrease. Many organizations ask themselves “can I afford content marketing? And should I?” and the … Continue reading

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SEO Tips and Tricks to Guide Your Strategy

In the world of search engine optimization (SEO), it’s easy to assume that throwing a few keywords into your content will optimize your site. It’s also easy to assume that throwing many keywords into the content will also optimize the … Continue reading

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Four Social Networking Mistakes to Avoid

Wondering how to navigate the never-ending rules and tools within your social media networks? A lot of people do as too often, strategies don’t exist to guide content and sharing, or a company uses their platforms to shout out information … Continue reading

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No More Random Acts of Video Ads: Social Video Becomes the Evolved Method

Whether you call it social video, video marketing or digital advertising, call it awesome in terms of generating brand power – especially in terms of getting your audience to send it forth to their friends and contacts. But only call … Continue reading

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The SJC Beat

You need someone who can listen to your story, understand your market and create the communications strategy you need to succeed. When you partner with SJC Copywriting Solutions, you gain so much more than content; you also gain the ability … Continue reading

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Trends in Content Marketing

Content marketing is continuously occupying a more important role in professional marketing strategies. For three years now, the Content Marketing Institute (CMI) has partnered with MarketingProfs to present key trends in content marketing. The 2013 B2B Content Marketing Benchmarks, Budgets … Continue reading

Posted in Content Marketing, Marketing Strategy, Mobile Content Marketing, Newsletter Marketing, Nonprofit Marketing, Online Marketing, Pinterest Content Marketing, Social Media Marketing | Tagged , , , , , , , , , , , , , , , , , , , , , | 2 Comments

How to Post an Effective Guest Blog

Being creative about getting your message out is one thing, but knowing the best sources in which to attach your brand could be invaluable. One way to do so is to guest blog on other websites. In order to do … Continue reading

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