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Tag Archives: content
Content Marketing: Should You Go In-House, Outsource or Stay Put and Hope to be Found?
Feeling lost in terms of reaching customers online and searching for ways your information or site can be found? Unlike theories around survival strategies, customers won’t find your online services if you just stay put and watch for the rescue … Continue reading
Posted in Content Marketing
Tagged blog, blogging, blogs, brand, build brand value, content, content marketing, content marketing strategy, copywriting, copywriting solutions, email marketing, enewsletter, marketing strategy, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, website
7 Comments
Video Marketing: Lights, Camera and Serious Content Marketing Action
Many organizations see video marketing as a “maybe later” or a second-cousin enhancement to their content marketing written pieces and website elements – but video marketing is quickly gaining ground as a top way to attract targeted audiences and boost … Continue reading
Posted in Content Marketing, Marketing Strategy, Uncategorized, Video Marketing
Tagged content, content marketing, content marketing strategy, copywriting, copywriting solutions, marketing, marketing strategy, site, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, video, video marketing, web video, website
2 Comments
Is Your Content Worth Reading?
No matter how much time you spend searching for the perfect tools for your website, your content has to be “shareworthy” before any of it matters. Content marketing providers can help you ensure that your blogs are worthy of reading … Continue reading
Posted in Content Marketing, Uncategorized
Tagged blog, brand, build brand value, content, content marketing, content marketing strategy, copywriting, copywriting solutions, Facebook, Google+, marketing, marketing strategy, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, Twitter, website
3 Comments
Great Content Marketing: Why Does Some Material Rise to the Top?
What’s the hardest thing about content marketing? Survey says: creating content that truly gets customers or leads interested. Second place: creating the right volume of new content to make your strategy effective. Everything your business writes – from your website … Continue reading
Posted in Content Marketing, Marketing Strategy, Social Media Marketing
Tagged brand, content, content marketing, content marketing strategy, conversation, copywriting, copywriting solutions, engage customers, marketing, marketing strategy, SEO, social media, social media strategy, Susan J. Campbell Copywriting Solutions
3 Comments
The Branding Online Challenge – Are You Ready to Get in the Conversation?
Do you control your branding online? In this age of the information superhighway, the marketing industry has changed. Well-established brands such as Coke, Nike and Ford built their brand presence before the proliferation of blogging, articles and social media online. … Continue reading
Making Heads or Tails Out of Keyword Focused Writing
Keyword focused writing is essential if you want your website recognized. But just as important is the editorial value of the article or blog itself. Creating valuable content on your website is always more important than having a keyword listed … Continue reading
Posted in SEO
Tagged article, articles, blog, blogs, content, keyword, keyword focused writing, keywords, links, posts, SEO writing, Susan J. Campbell Copywriting Solutions, website, writing
13 Comments
10 Tips to Drive Traffic to Your Website
Driving traffic to your website can be a challenge until you find just the right process that works for your company. This traffic is what you need to grow your presence and revenue opportunity on the Internet, making it an … Continue reading
Word of Mouth Power Reigns. Boost Yours with Facebook Strategies.
Few marketing strategies are as powerful or as elusive as word of mouth. It’s an ancient strategy that still carries intense importance today toward building brand power, but where does word of mouth fit into modern social media tools? … Continue reading
Posted in Content Marketing, Marketing Strategy, Social Media Marketing, Uncategorized
Tagged content, content marketing, content marketing strategy, copywriting, copywriting solutions, engage customers, Facebook, marketing, marketing strategy, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions
4 Comments
A Cup of Coffee with Erika
It’s that time again. Time for your Monday morning cup of joe with another one of our team members, Erika Conard. We sure hope that you are enjoying these glimpses into the lives of our team, because we definitely enjoy … Continue reading
Consistent Content – Do it Right or Don’t Do it at All
Too often, I will meet with clients who know they need to do something with their website, but they don’t really know where to begin. They also know they need to have a blog or add social media to their … Continue reading
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