Tag Archives: copywriting

Do You Need an Annual Report? Aren’t They Downright Spooky?

Maybe the term “annual report” strikes fear in your soul. Maybe it makes you sigh out loud. Or maybe, it makes you smile because you’re doing one and doing it well. And maybe…you’re viewing it as a simple progress report, … Continue reading

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Time for a New Email Marketing Campaign

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Monday Morning Coffee with Jodie O’Brien

In the past, our Monday Morning Coffee blog was dedicated to featuring members of our team and writing about what they bring to the table. When each person had been highlighted, we moved on to featuring local businesses and organizations … Continue reading

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Better Block October Event

Today we would like to pass on some information that we feel is important. Better Block St. Joe is holding their second event on October 12th and 13th. Support local! Come Downtown. Come Shop. Come Home. Better Block October is … Continue reading

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Mastering the Art of Content Marketing Quality and Consistency

Becoming a master of anything requires two dirty little words that many shy away from – hard work and dedication. But that’s how world-renowned Japanese sushi chef, Jiro Ono, started captivating his audience. Operating out of a subway tunnel, Ono … Continue reading

Posted in Consistent Customer Communications, Content Marketing, Marketing Strategy | Tagged , , , , , , , , , , , , , , , , , , | 4 Comments

Ranking on Yahoo and Bing: Yep, It Matters

In terms of search engine optimization, you may be pondering whether Bing matters. You may be wondering if you should worry about ranking with Yahoo. Instead your focus may be mainly on Google rank, a natural occurrence given Google’s global … Continue reading

Posted in Marketing Strategy, SEO, Social Media, Social Media Marketing | Tagged , , , , , , , , , , , , , , , , , | 1 Comment

Monday Morning Coffee with SJC – Now in HD Video!

While many of you may be accustomed to our Monday Morning Coffee blog as a feature opportunity for a local business, we decided to be selfish this week and promote our own. Susan J. Campbell Copywriting is venturing into a … Continue reading

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Top Five Benefits of Online Marketing

The marketing landscape is not what it used to be. Social media and mobile technology have changed the way customers shop and buy. Essentially, the benefits of online marketing have paved the way for more personalized communications that are overshadowing … Continue reading

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Success Stories – Why They Matter

When was the last time you asked a customer to rate their level of satisfaction with your service? If they came back with a great response, did you then ask if you could capture their experience in a success story? … Continue reading

Posted in Case Study, Consistent Customer Communications, Content Marketing, Success Stories, Uncategorized | Tagged , , , , , , , , , , , , , , | Leave a comment

We Get to Talk About Our Name, and We Like It … Do You?

We’re sometimes asked a familiar, but important question:  what does copywriting in your name mean, anyway? If you’re considering a name modification or name change for your business, consider it carefully. The “copywriting” piece of our name, Susan J. Campbell … Continue reading

Posted in Blog Writing, Brand, Copywriting, Press Release Writing, Social Media, Social Media Marketing, Website, White Paper Marketing | Tagged , , , , , , , , , , , , , , , , , , , | 2 Comments