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Tag Archives: social media strategy
I Advertise – Do I Need Content Marketing?
Technology has changed the way we communicate, and advertising has had to follow. Gone are the days where throwing a moving banner in someone’s face will generate a large click through response. People today are spammed to death, and getting … Continue reading
Posted in Consistent Customer Communications, Content Marketing
Tagged blog, blogging, blogs, brand, content, content marketing, content marketing strategy, copywriting, copywriting solutions, customers, engage customers, internet marketing, marketing, marketing strategy, press release, relationships, SEO, social media, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, video
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Content Marketing – Are you using your Voice?
What do your prospective clients or customers know about you? Have you really shared with them what your business can do? If you’re not using content marketing, then your voice has been mute. Content marketing is not something that is … Continue reading
Posted in Consistent Customer Communications, Content Marketing
Tagged blog, brand, content, content marketing, content marketing strategy, customers, engage customers, marketing, marketing strategy, social media, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions
2 Comments
I Can’t Afford to Market My Business
Yellow pages ads? Not so often anymore. Direct mail? Less and less. Online searches? Absolutely. There’s no doubt the rules have changed in the past five years concerning how prospective customers find you and decide to take action. Today your … Continue reading
3 Content Marketing Trends to Consider
Does content marketing really work? It does if you remember its core purpose – to engage your existing customers and identify new leads through the provision of useful advice and information that is of high quality and lacking the pushy … Continue reading
Posted in Content Marketing, Mobile Content Marketing, Video Marketing, Webinar marketing
Tagged blog, blogging, blogs, content, content marketing, content marketing strategy, customers, engage customers, marketing, marketing strategy, mobile marketing, social media, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, video, webinar, website
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Developing a Powerful Social Media Strategy
Any project is only as good as the plan set forth to accomplish what is intended. The proper use of social media to grow and enhance your business’ marketing strategy is no different. Social media is a great avenue that … Continue reading
The Truth Behind Social Media as Part of Your Marketing Strategy
What’s social media really good for, anyway, when it comes to growing your brand and making more money? Think of it this way: Social media creates true brand advocates for your company, and they have serious power in carrying forward … Continue reading
Posted in Marketing Strategy, Social Media Marketing
Tagged blog, blogging, blogs, brand, build brand value, company brand, conversation, customers, engage customers, keywords, LinkedIn, make money, marketing, marketing strategy, social media, social media marketing, social media strategy, Susan J. Campbell Copywriting Solutions, website
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10 Tips for Social Media Etiquette
Social Media can be an important part of your marketing mix, but sometimes when we get behind a computer we forget that there is still a code of etiquette to abide by. There are certainly unspoken rules that need to … Continue reading
Posted in Social Media, Social Media Marketing
Tagged brand, content, content marketing, content marketing strategy, conversation, customers, engage customers, Facebook, marketing, marketing strategy, relationships, social media, social media campaign, social media etiquette, social media strategy, social media tools, social networking, Susan J. Campbell Copywriting Solutions
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Is Facebook Really Dying?
If you think of the social media giant, Facebook, and compare it to the business world and Wall Street, you may think the company is tanking, taking with it the many investors who jumped on board early, only to lose … Continue reading
Can You Handle Content Marketing In-House?
Even with a thousand fancy online tools, selling your product or service is still about reaching people. Dialoguing with people. Building a relationship with people. Reaching the people you’re after and encouraging them to take action requires solid, high-value and … Continue reading
Posted in Content Marketing
Tagged content, content marketing, content marketing strategy, copywriting, customers, engage customers, in-house marketing, marketing, marketing strategy, relationships, social media, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, website
2 Comments
4 Steps to Social Media Success
If you’re not using social media as part of your marketing strategy, you’re likely missing out on a huge opportunity for referrals and sales. Social media is today’s watering hole where people swap stories, advice, gossip, and recommendations. You don’t … Continue reading
Posted in Consistent Customer Communications, Content Marketing, Marketing Strategy, Social Media Marketing
Tagged company brand, content, content marketing, content marketing strategy, customers, engage customers, Facebook, marketing, marketing strategy, relationships, social media, social media strategy, social media success, social media tools, social networking, Susan J. Campbell Copywriting Solutions, target audience
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