Tag Archives: social media strategy

Online Content Developer

Posted on April 23, 2013 by admin

Opening up a discussion on the rules against API to a forum filled with developers is like opening Pandora’s box. Last week, one bulletin board did just this. Online content developers have long had a strong opinion on whether or … Continue reading →

Small Business Case Studies – an Educational Way to Promote your Brand

Posted on April 5, 2013 by admin

In the quest to refine the future of your brand, sometimes it’s helpful to look back at the past – the past of others, that is. The process of examining small business case studies allows us to review what went … Continue reading →

Posted in Blog Writing, Brand, Case Study, Content Marketing, Marketing Strategy, Social Media, Social Media Marketing | Tagged blog, brand, build brand value, case study, company brand, content, content marketing, content marketing strategy, customers, Google+, marketing, marketing strategy, SJC, small business, small business case study, social media, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions | Leave a comment

Take Keyword Branding Ideas to the Next Level

Posted on April 4, 2013 by admin

If you’ve ever been criticized for wearing something that’s not in fashion then you know how quickly consumer preferences can change. Keeping abreast of the latest marketing developments is no different – trends evolve on a whim, and an ill-timed … Continue reading →

Posted in Brand, Consistent Customer Communications, Content Marketing, Marketing Strategy, Pinterest Content Marketing, Social Media, Social Media Marketing, Uncategorized | Tagged brand, build brand value, content, content marketing, content marketing strategy, copywriting, copywriting solutions, customers, engage customers, keyword, keyword branding, marketing, marketing opportunities, marketing strategy, relationships, SJC, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions | 2 Comments

Keys to Successfully Market a New Business

Posted on March 27, 2013 by admin

So you’ve got a good product or service and you’re ready to take it to the next level. What does it take to successfully market a new business? It begins with a good website. These days so much of commerce … Continue reading →

Posted in Blog Writing, Consistent Customer Communications, Content Marketing, Email Marketing, Marketing Strategy, Mobile Content Marketing, Newsletter Marketing, Online Marketing, Social Media, Social Media Marketing, Website | Tagged blog, brand, content, content marketing, content marketing strategy, customers, email marketing, eNewsletter marketing, marketing, marketing a new business, marketing strategy, newsletter marketing, social media, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, website, website management | 1 Comment

How to Effectively Address a Negative Facebook Post

Posted on March 21, 2013 by admin

It’s bound to happen eventually – even the greatest companies in the world offering the best products at someday or some point let someone down. In the age of social media when bad sentiment can spread like wildfire, how should … Continue reading →

Posted in Blog Writing, Brand, Consistent Customer Communications, Content Marketing, Marketing Strategy, Social Media, Social Media Marketing | Tagged addressing negative Facebook comments, blog, brand, build brand value, company brand, content marketing, conversation, customers, engage customers, Facebook, marketing strategy, relationships, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions | 3 Comments

Pinterest for Business? You Bet Your Pinboards

Posted on March 20, 2013 by admin

What will the hottest social media platforms be sporting this spring? Red, in the form of Pinterest and more Pinterest, of course. At least 10 million people are using Pinterest monthly, with numbers predicted to double in the next six … Continue reading →

Posted in Consistent Customer Communications, Content Marketing, Marketing Strategy, Nonprofit Marketing, Pinterest Content Marketing, Social Media, Social Media Marketing | Tagged content, content marketing, content marketing strategy, copywriting, customers, engage customers, Facebook, marketing, marketing strategy, pinboards, pinterest, pinterest for business, SEO, SJC, social media, social media strategy, social media tools | 2 Comments

Exploring Google Plus: A Closer Look at the New Makeover

Posted on March 19, 2013 by admin

Upon exploring Google Plus, it would appear that the site has had some work done. The social network recently had a facelift in response to viewer feedback, which has left it looking younger, fresher and more attractive in the hopes … Continue reading →

Posted in Consistent Customer Communications, Content Marketing, Marketing Strategy, Social Media, Social Media Marketing | Tagged content, content marketing, content marketing strategy, copywriting solutions, customers, engage customers, Google plus, Google+, keywords, marketing, marketing strategy, search engine optimization, SEO, SEO writing, SJC, social media, social media strategy, social media tools, social network, social platform, Susan J. Campbell Copywriting Solutions | Leave a comment

Engagement Marketing

Posted on March 15, 2013 by admin

March Madness is upon us, and there is no team worth routing for, quite like the SJC Team. If you are looking for real change…honest-to-goodness real development of your marketing strategy and communications plan, you’ve found the right team. We … Continue reading →

Posted in Content Marketing, Copywriting, Marketing Strategy, Social Media Marketing, Teamwork, Video Marketing | Tagged brand, build brand value, communications plan, company brand, content, content creation, content marketing, content marketing strategy, copywriting, copywriting solutions, engagement marketing, marketing, marketing campaign, marketing strategy, social media strategy, Susan J. Campbell Copywriting Solutions, team, teamwork, video, video marketing | 1 Comment

Instagram, Snapchat Represent New Face of Social Media

Posted on March 12, 2013 by admin

Is Facebook like, so five minutes ago? Well, it certainly looks like some adolescents may feel that way. Leave it to the younger generation to let you know what’s hot and what’s not. Teenagers may be flippant, but that’s what … Continue reading →

Posted in Consistent Customer Communications, Content Marketing, Marketing Strategy, Mobile Content Marketing, Online Marketing, Social Media, Social Media Marketing | Tagged engage customers, Facebook, instagram, new face of social media, pinterest, SJC, Snapchat, social media, social media app, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, Twitter | 3 Comments

3 Guidelines for Content Marketing

Posted on March 7, 2013 by admin

Content marketing is quite possibly one of the fastest growing and most effective methods of reaching out to consumers today. Done properly, it is a tool to help you build your brand, reiterate to current customers reasons for remaining loyal, … Continue reading →

Posted in Blog Writing, Consistent Customer Communications, Content Marketing, Copywriting, Marketing Strategy, Mobile Content Marketing, Newsletter Marketing, Online Marketing, Pinterest Content Marketing, SEO, Social Media, Social Media Marketing, Video Marketing | Tagged blog, content, content marketing, content marketing guidelines, content marketing strategy, copywriting, copywriting solutions, customers, email marketing, engage customers, marketing, marketing strategy, relationships, SEO, SJC, smartphone, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, video marketing | 4 Comments

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