Monthly Archives: July 2012

Make People Read Your Blog…And Like It.

It’s one thing to write great blogs, but you need people to read them. With a few tactics, you can grow your blog-reading audience. Growing your blog-reading audience means you grow your site traffic. It also means you grow your … Continue reading

Posted in Blog Writing, Consistent Customer Communications, Content Marketing, SEO, Social Media Marketing | Tagged , , , , , , , , , , , , , , , , , , , , | 3 Comments

Monday Morning Coffee with Van Cleave Construction

Welcome back to our Monday Morning Coffee spot. Today, we decided to focus on a company making great use of Facebook to promote their business and demonstrate their craftsmanship when it comes to the completed project. In the MCC spotlight … Continue reading

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Should You Invite a Guest Blogger?

A blog can be a very personal thing, even when it serves as a communication tool for your business. You share your personal opinions and insight on the industry – but hopefully you don’t share the latest on your dog’s … Continue reading

Posted in Blog Writing | Tagged , , , , , , , , , , , , , , , , | 2 Comments

Three Reasons Why Video Testimonials Should be Part of Your Marketing Mix

Customer testimonials are one of the most powerful forms of advertisement available.  And when testimonials are presented in video format for others to see and hear with their own eyes and ears, they are even more convincing at getting your … Continue reading

Posted in Video Marketing | Tagged , , , , , , , , , , , , , , , , | 4 Comments

To See and Hear

When you click on a website, if you see a lot of text, what’s your first reaction? It probably isn’t to read all the words on the screen. In fact you may even navigate away from the site because it’s … Continue reading

Posted in Social Media, Social Media Marketing, Video Marketing, Website | Tagged , , , , , , , , , , , , , , | Leave a comment

Repurpose Your Content: Five Easy Ways that Don’t Require Moving Furniture

The rise of visual-heavy platforms like Pinterest has brought new life to the concept of “repurposing,” with millions of subscribers frantically redecorating, reusing, and shifting around their home environments.  Taking this concept even further, you can achieve great value for … Continue reading

Posted in Blog Writing, Content Marketing, Email Marketing, Marketing Strategy, Newsletter Marketing, Pinterest Content Marketing, Social Media Marketing, Teamwork, Video Marketing, White Paper Marketing | Tagged , , , , , , , , , , , , , , , , , , , | 8 Comments

Monday Morning Coffee with Family Guidance

Welcome back to our Monday Morning Coffee segment. You’ll have to forgive me for the later  post. I spent the last week working with my son’s youth group on the San Carlos Apache Reservation in Globe, Arizona. It was exhausting … Continue reading

Posted in Uncategorized | 2 Comments

Do You Know Where You’re Going?

You’ve marketed your business or product, but you’re just not seeing the revenues to back it up. Have you evaluated your marketing plan? If not, now may be a good time to do so. According to a marketing article, simply … Continue reading

Posted in Brand, Content Marketing, Marketing Strategy | Tagged , , , , , , , , , , , | 1 Comment

Collaborating for New Content Ideas = Better Listening

Today, we can do it all. We can utilize journalistic skills, create video, write well-read blogs and start social media campaigns … giving you distinct pathways to reach your audience and creating a fusion like you’ve never had before. The … Continue reading

Posted in Consistent Customer Communications, Content Marketing, Marketing Strategy, Social Media, Social Media Marketing | Tagged , , , , , , , , , , , , , , , | 5 Comments

Happy Independence Day

The Susan J. Campbell Copywriting Solutions team would like to wish you a safe and happy 4th of July! “You have to love a nation that celebrates its independence every July 4, not with a parade of guns, tanks, and … Continue reading

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