Monthly Archives: December 2013

LinkedIn Looks to Boost Content Marketing

Wanting to do more content marketing on LinkedIn? Now you can as the site is opening up to more granular updates on company pages. LinkedIn has more than 3 million company pages at the moment, but experimented in a pilot program … Continue reading

Posted in Content Marketing | Tagged , , , , , | 2 Comments

Monday Morning Coffee: Congratulations to Our Own LuAnn Cadden on Her New Book

A great writer can find a great story anywhere – even hidden behind the green mile marker signs that point to journeys taken long ago, dotting the long stretches of highway that many of us may pass without a second … Continue reading

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A Few Words About Writing a Successful Blog

Blogging is a great way to share important business information and connect with customers.  Writing a successful blog includes keeping your audience a priority. Here are a few tips that can help you write successful blogs for your market: 1. … Continue reading

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A Mobile World Needs a Mobile Website

A mobile website is more traditionally called a “responsive website.” In case you are unsure what this means, basically it means the website design adjusts to fit on a desktop, smartphone, or tablet. If you’ve ever pulled up a website … Continue reading

Posted in Mobile Content Marketing | Tagged , , , , , , | 1 Comment

Things to Consider When Crafting Your Content Marketing Plan

In the same way that real estate is all about location, location, location…marketing could be said to be all about content, content, content. In order to really benefit from social media marketing and SEOs you have to offer great content. … Continue reading

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Four Fun and Different Ways to Stimulate Engagement on Facebook

You may know that engagement with your customers is important, however, maybe you don’t understand different ways to get that engagement up and running – or maybe you just need fresh, new ideas on how to keep it going. Here … Continue reading

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Monday Morning Coffee With The Rusty Chandelier

In a Pinterest-Inspired world, it can be difficult to find great vintage, DIY-look, “shabby-chic” items these days. However, St. Joseph Residents, you are in luck! The Rusty Chandelier has been around for just over seven years and proudly offers over … Continue reading

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Social Media Begins (and Ends) With Engaging Customers

Often we all get a little caught up in the idea that social media is going to bring us more revenue. However, it is key to remember that social media is all about building relationships, which will in turn bring … Continue reading

Posted in Customer Engagement | Tagged , , , , , , | 3 Comments

Pinterest is a Powerful Marketing Platform

Pinterest is a unique spot on the social media spectrum. The site currently attracts 48.7 million users worldwide, most of them female. Used correctly, the site offers marketing advantages to companies looking to promote to female buyers. With the addition … Continue reading

Posted in Pinterest Content Marketing | Tagged , , , , , , , , | 2 Comments

Trending Now….Video Marketing

Social media is what’s hot in brand marketing and video marketing is what’s trending now in the social hot spot. Consulting firm Accenture’s 2013 survey revealed that 90 percent of consumers worldwide enjoy viewing online videos. That means that posting … Continue reading

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