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Author Archives: admin
Grab Your Brand 2
Posted in Content Marketing
Tagged audience, content marketing, marketing, SJC, Susan J. Campbell Copywriting Solutions
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Monday Morning Coffee with “Cards For Caleb”: Printery House Hosts “Card Party”
In many ways, social media combines the best of classic ideas with new tools. This week we look at an example from The Printery House, an apostolic work of the monks of Conception Abbey, a Benedictine monastery set in the … Continue reading
Keeping up With the Changes at Google is Imperative in Maintaining Relevance and Ranking With SEO
Staying on top of Google’s rules and frequently changing algorithms is key to companies that use SEO writing to boost their page views. Falling behind could lead to wasting valuable resources. For example, did you know that Google now has … Continue reading
Posted in SEO
Tagged audience, copywriting, Google changes, Google+, marketing, SEO, SJC, SJC Copywriting Solutions, target audience, target market, writing
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Effective Tips For a Great Elevator Pitch
A succinct and persuasive sales pitch: words that every marketer should remember. It’s what many in the industry call an “elevator pitch.” The elevator pitch is meant to last the duration of a short elevator ride. It needs to be … Continue reading
Posted in Elevator Pitch
Tagged audience, elevator pitch, engagement, interesting facts, marketing, SJC, SJC Copywriting Solutions, unique content
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Customer Service and Social Media
Does being on and engaged in a social media platform mean a company has great customer service? The answer is a bit complicated, but easier to understand when we pull it apart. Social media can provide a number of solutions … Continue reading
Monday Morning Coffee With Harris Kemper
It takes a neighborhood to preserve and protect a neighborhood. It also takes a lot of neighbors willing to come together, dress up and share stories. Today we recognize the second successful fall walking tour event hosted by the Harris-Kemper … Continue reading
Reaching Out to Potential Blog Subscribers
You have a sharply designed blog page and well-written, worthwhile blog content. Now all you need are blog subscribers. After asking everyone on your Christmas card list to subscribe to your blog, you hit a wall. That is because even … Continue reading
Fresh vs. Stale Branding Strategies Are What’s Needed
If you’ve reached a certain level of success with your brand, it may be time to sit down and take a hard look at your current branding strategy. You don’t have to only dance with the date that brought you. … Continue reading
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