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Author Archives: admin
Natural Links, Like Sports or Art, Require a Continual Effort … but Worth It
Like learning to golf or mastering the winter garden, creating natural links require effort and consistency — but it’s worth it in terms of giving you more brand strength. Natural links are the key to targeted, effective conversations with the … Continue reading
Posted in Consistent Customer Communications, Content Marketing, Creating Links, Marketing Strategy, Social Media Marketing, Uncategorized
Tagged blog, content, content marketing, content marketing strategy, conversation, creating links, customers, email marketing, engage customers, Facebook, marketing, marketing strategy, natural links, pinterest, relationships, SEO, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, Twitter, Web presence
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Monday Morning Coffee with Jamie’s Secret Garden
For the discerning homeowner with an eye for beautiful décor, there’s nothing quite like walking into Jamie’s Secret Garden. The store is consistently reset by Jamie herself, bringing whimsical nostalgia and perfect arrangements to even the simplest designs. Her sense … Continue reading
Posted in Blog Writing, Consistent Customer Communications, Pinterest Content Marketing, Social Media, Social Media Marketing, Support Local
Tagged blog, coffee, coffee talk, customers, engage customers, Facebook, marketing strategy, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, website
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Why Copywriting Services are Better than Freelancers
The benefits of copywriting services include the ability to further your brand, drive traffic, and increase visibility through SEO efforts. Once your business has decided to use this powerful promotional medium, the next decision is whether to use a copywriting … Continue reading
How Do You Make Protecting Your Brand a Priority?
In the world of marketing, a company has a limited capability to create an image around its brand. These limits are generally put in place by available funds, but they can also be associated with available time and tools. If … Continue reading
Posted in Brand, Marketing Strategy
Tagged brand, build brand value, company brand, content, content marketing, content marketing strategy, conversation, copywriting solutions, customers, engage customers, marketing, marketing strategy, relationships, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, website
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Your Social Media Strategy – Do You Know These Truths?
In the realm of using social media to promote your brand, have you taken the time to build out your strategy to ensure you get more bang for your buck? Even if you are doing all of your own social … Continue reading
I’m Good Enough, I’m Smart Enough, and People Like Me: Now Grow My Email List
Email marketing is definitely alive and well. In fact, it’s called one of the most targeted and most effective ways to reach a distinct audience because it’s totally permission-based. People reading your email campaign messages are getting them because they … Continue reading
Three Stories, Thirty Minutes, and $4,500 for Local Charity: Now That’s How It’s Done
Local, with the potential to go big. Immediate. Powerful. Authentic. Free. This is nonprofit marketing at its best; this is an approach that truly generates action. If you’re thinking “well, show me,” you’re right on track. A local women’s organization … Continue reading
Why Big Brands Need Content Marketing, Too
With all the talk in the industry surrounding the success of social media and social conversations, the focus of industry success stories often falls to smaller brands and how they made a big splash. What about the larger, well-known brands? … Continue reading
Posted in Brand, Consistent Customer Communications, Content Marketing, Marketing Strategy
Tagged brand, build brand value, content, content marketing, content marketing strategy, conversation, customers, engage customers, Facebook, marketing, marketing strategy, pinterest, relationships, social conversations, social media, social media campaign, social media strategy, social media tools, social networking, Susan J. Campbell Copywriting Solutions, Twitter
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Content Marketing – Just Words on a Page?
Most companies would agree that building a better brand is something they aspire to do. If that’s true, then quality content marketing should be in the cards as an integral part of your brand management strategy. A recent survey showed … Continue reading
Posted in Content Marketing, Marketing Strategy, Social Media Marketing
Tagged brand, build brand value, content, content marketing, content marketing strategy, customers, engage customers, marketing, marketing strategy, social media, social media strategy, social media tools, social networking, Susan J. Campbell Copywriting Solutions
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