Category Archives: Content Marketing

The Value of Content Management

In the online world, it’s not enough to simply build a site and hope people will find it. If they know the name of your company or your direct URL, there’s no need to worry. But, do you want to … Continue reading

Posted in Content Marketing, Marketing Strategy, Website | Tagged , , , , , , , , , , | 2 Comments

Pinterest Marketing: Still a Possibility?

Pinterest:  Popular, pleasing, powerful. Try saying that five times fast, and add this to it: Pinterest is set to push aside some other platforms as a crowd-favorite. It’s Facebook in the lead, then Twitter, but Pinterest is quickly coming up … Continue reading

Posted in Blog Writing, Consistent Customer Communications, Content Marketing, Marketing Strategy, Newsletter Marketing, Pinterest Content Marketing, Social Media, Social Media Marketing, White Paper Marketing | Tagged , , , , , , , , , , , , , | 4 Comments

Webinar Benefits – Do They Apply?

Webinars, an online means of receiving training and other important information, are gaining popularity amongst today’s busy professionals. The trend toward mobility is fueling webinar momentum as information can be communicated over various channels such as smartphones, tablets, and computers, … Continue reading

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Make People Read Your Blog…And Like It.

It’s one thing to write great blogs, but you need people to read them. With a few tactics, you can grow your blog-reading audience. Growing your blog-reading audience means you grow your site traffic. It also means you grow your … Continue reading

Posted in Blog Writing, Consistent Customer Communications, Content Marketing, SEO, Social Media Marketing | Tagged , , , , , , , , , , , , , , , , , , , , | 3 Comments

Repurpose Your Content: Five Easy Ways that Don’t Require Moving Furniture

The rise of visual-heavy platforms like Pinterest has brought new life to the concept of “repurposing,” with millions of subscribers frantically redecorating, reusing, and shifting around their home environments.  Taking this concept even further, you can achieve great value for … Continue reading

Posted in Blog Writing, Content Marketing, Email Marketing, Marketing Strategy, Newsletter Marketing, Pinterest Content Marketing, Social Media Marketing, Teamwork, Video Marketing, White Paper Marketing | Tagged , , , , , , , , , , , , , , , , , , , | 8 Comments

Do You Know Where You’re Going?

You’ve marketed your business or product, but you’re just not seeing the revenues to back it up. Have you evaluated your marketing plan? If not, now may be a good time to do so. According to a marketing article, simply … Continue reading

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Collaborating for New Content Ideas = Better Listening

Today, we can do it all. We can utilize journalistic skills, create video, write well-read blogs and start social media campaigns … giving you distinct pathways to reach your audience and creating a fusion like you’ve never had before. The … Continue reading

Posted in Consistent Customer Communications, Content Marketing, Marketing Strategy, Social Media, Social Media Marketing | Tagged , , , , , , , , , , , , , , , | 5 Comments

Leveraging Content Can Aid Sales Efforts

We’ve all heard the expression that content is king. Good content marketing can serve several functions.  Certainly it helps with search engine optimization and aids sites in attracting attention. It can also be useful in improving social networking efforts. An … Continue reading

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Keeping Your Business Front and Center with Blogging

Blogging is a relatively new concept in marketing and promoting your business, but it provides a great way to connect with your current and future customers. According to a Blog Marketing article, there are a few things you can do … Continue reading

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Why You Need Marketing Help: It’s Helpful. And You Want More Customers.

Help Wanted:  Must be creative, savvy, affordable. Must have an intuitive sense of what works to generate leads and manage a lot of work in a little time. Must totally love seeing my brand grow. Sound like a fit? It … Continue reading

Posted in Brand, Content Marketing, Editorial Calendars, Marketing Strategy, SEO, Social Media Marketing, Video Marketing | Tagged , , , , , , , , , , , , , , , , , | 5 Comments