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Tag Archives: blog
What Can We Learn from Print Ads about Content Marketing to Build Customer Trust?
Here’s an old school moment in the content marketing arena: Whatever happened to print ads, and why did businesses buy them? Print ads used to be the hallmark element of ad campaigns, especially for services offered to other businesses. As … Continue reading
Posted in Brand, Consistent Customer Communications, Content Marketing
Tagged blog, brand, build brand value, company brand, content, content marketing, content marketing strategy, conversation, copywriting, copywriting solutions, customers, email marketing, engage customers, marketing, marketing strategy, print ads, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions
2 Comments
Monday Morning Coffee with Tech Team
In the city of St. Joseph, who do you turn to when you need your small business network managed? Is there someone you can call that can host your phone system or manage your applications in the cloud? If the … Continue reading
Posted in Monday Morning Coffee
Tagged applications, blog, company brand, customer care, customers, IT, IT support, phone systems, relationships, SJC, Susan J. Campbell Copywriting Solutions, team, Tech Team, VoIP
2 Comments
Content Driven
What message are you trying to communicate? Are you using all available tools to get that message across to your audience? Content is key. And it’s what you make it. Whether it’s in blog form or a video testimonial…your audience … Continue reading
Posted in Blog Writing, Content Marketing, Video Marketing
Tagged blog, communication tools, content, content marketing, content marketing strategy, copywriting, copywriting solutions, marketing strategy, social media, Susan J. Campbell Copywriting Solutions, video, video testimonial, web video
3 Comments
Gaining Third-Party Credibility: When Experts Talk About You, It’s Awesome
The good, the bad and the busy: gaining third-party credibility takes effort when it comes to your content creation strategy, and it takes time. It also turns your content into a mighty force for gaining new leads and building customer … Continue reading
Posted in Brand, Consistent Customer Communications, Content Marketing, Marketing Strategy, Social Media Marketing
Tagged blog, blogs, content, content creation, content creation strategy, content marketing, content marketing strategy, copywriting, copywriting solutions, customers, engage customers, marketing, marketing strategy, reblogged, Susan J. Campbell Copywriting Solutions, third party credibility, video
4 Comments
Monday Morning Coffee with Jodie O’Brien
In the past, our Monday Morning Coffee blog was dedicated to featuring members of our team and writing about what they bring to the table. When each person had been highlighted, we moved on to featuring local businesses and organizations … Continue reading
Posted in Monday Morning Coffee, Nonprofit Marketing, Social Media, Social Media Marketing, Teamwork
Tagged blog, coffee, coffee talk, content, content marketing, content marketing strategy, copywriting, copywriting solutions, HD video production, marketing, marketing strategy, nonprofit, social media, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions
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Mastering the Art of Content Marketing Quality and Consistency
Becoming a master of anything requires two dirty little words that many shy away from – hard work and dedication. But that’s how world-renowned Japanese sushi chef, Jiro Ono, started captivating his audience. Operating out of a subway tunnel, Ono … Continue reading
Posted in Consistent Customer Communications, Content Marketing, Marketing Strategy
Tagged Anthony Bourdain, blog, Chef Jiro, consistent communication, consistent content, content, content marketing, content marketing strategy, copywriting, copywriting solutions, customers, engage customers, Jiro Ono, marketing, marketing strategy, original content, social media strategy, Susan J. Campbell Copywriting Solutions, sushi
4 Comments
Monday Morning Coffee with SJC – Now in HD Video!
While many of you may be accustomed to our Monday Morning Coffee blog as a feature opportunity for a local business, we decided to be selfish this week and promote our own. Susan J. Campbell Copywriting is venturing into a … Continue reading
We Get to Talk About Our Name, and We Like It … Do You?
We’re sometimes asked a familiar, but important question: what does copywriting in your name mean, anyway? If you’re considering a name modification or name change for your business, consider it carefully. The “copywriting” piece of our name, Susan J. Campbell … Continue reading
Posted in Blog Writing, Brand, Copywriting, Press Release Writing, Social Media, Social Media Marketing, Website, White Paper Marketing
Tagged blog, blogs, brand, brand strategy, build brand value, business philosophy, choosing a business name, company brand, content, content marketing, content marketing strategy, copywriting, copywriting solutions, marketing strategy, selecting a name for your business, social media, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, tagline
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Does Your Content Match Your SEO Strategy?
Creating the right content and maximizing its visibility through a successful SEO strategy go hand-in-hand. Neither can stand alone. Skillfully created content that gets seen and shared by no one doesn’t get you anywhere. Nor will poor content that’s highly … Continue reading
Posted in Consistent Customer Communications, Content Marketing, Marketing Strategy, SEO, Social Media Marketing
Tagged blog, content, content marketing, content marketing strategy, content writers, engage customers, marketing strategy, search engine optimization, SEO, SEO strategy, SEO writing, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions
2 Comments
Natural Links, Like Sports or Art, Require a Continual Effort … but Worth It
Like learning to golf or mastering the winter garden, creating natural links require effort and consistency — but it’s worth it in terms of giving you more brand strength. Natural links are the key to targeted, effective conversations with the … Continue reading
Posted in Consistent Customer Communications, Content Marketing, Creating Links, Marketing Strategy, Social Media Marketing, Uncategorized
Tagged blog, content, content marketing, content marketing strategy, conversation, creating links, customers, email marketing, engage customers, Facebook, marketing, marketing strategy, natural links, pinterest, relationships, SEO, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, Twitter, Web presence
3 Comments
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