Tag Archives: content marketing

Copywriting Services – Do They Work?

You may be aware that other companies use copywriting services but haven’t given much thought as to what they could do for your business. Copywriting services fulfill a myriad of different functions, but the bottom line is – if your … Continue reading

Posted in Blog Writing, Brand, Content Marketing, Copywriting, Press Release Writing, Website | Tagged , , , , , , , , , , , , , , , , | 2 Comments

What is a Business Blog?

You have a website, so that is the best way for your customers to reach and learn about you, right? Well, not entirely. While you might have an online presence you may not be interacting with your target audience like … Continue reading

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Getting the Most Out of Your Copywriting Services

One of the most common questions anyone on the SJC copywriting team gets is, “What exactly do you guys do?” Honestly, unless you’re in advertising, marketing or Internet marketing, you may not be familiar with copywriting. At the very least, … Continue reading

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Rockin’ the Promo: Things to Know about Facebook Promotions

Here’s a riddle:  At least one out of two people in the U.S. do this every day. Answer:  Hang out on Facebook for about a half an hour. As a business, you’ve got an open door to make an impact … Continue reading

Posted in Social Media, Social Media Marketing | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , | 1 Comment

I Advertise – Do I Need Content Marketing?

Technology has changed the way we communicate, and advertising has had to follow. Gone are the days where throwing a moving banner in someone’s face will generate a large click through response. People today are spammed to death, and getting … Continue reading

Posted in Consistent Customer Communications, Content Marketing | Tagged , , , , , , , , , , , , , , , , , , , , , | 1 Comment

Content Marketing – Are you using your Voice?

What do your prospective clients or customers know about you? Have you really shared with them what your business can do? If you’re not using content marketing, then your voice has been mute. Content marketing is not something that is … Continue reading

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I Can’t Afford to Market My Business

Yellow pages ads? Not so often anymore. Direct mail? Less and less. Online searches? Absolutely. There’s no doubt the rules have changed in the past five years concerning how prospective customers find you and decide to take action. Today your … Continue reading

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3 Content Marketing Trends to Consider

Does content marketing really work? It does if you remember its core purpose – to engage your existing customers and identify new leads through the provision of useful advice and information that is of high quality and lacking the pushy … Continue reading

Posted in Content Marketing, Mobile Content Marketing, Video Marketing, Webinar marketing | Tagged , , , , , , , , , , , , , , , , , | Leave a comment

Mobile Content Marketing – Google Reports It’s Hot

Want to make more impact with your advertising dollar and maximize your mobile content marketing strategy? As the old saying goes, timing is everything. And according to Google, that timing should coincide with events occurring in popular culture. The company … Continue reading

Posted in Content Marketing, Mobile Content Marketing, Social Media Marketing | Tagged , , , , , , , , , , , , , , | 7 Comments

10 Tips for Social Media Etiquette

Social Media can be an important part of your marketing mix, but sometimes when we get behind a computer we forget that there is still a code of etiquette to abide by. There are certainly unspoken rules that need to … Continue reading

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