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Tag Archives: content marketing
How to Get Users to Share Your Content
In talking with different companies as to how to re-purpose their content, we are often asked if it’s OK to repurpose the content of others. While we do want to protect the copyright of those who have generated original work, … Continue reading
Posted in Content Marketing
Tagged blog, blogging, content, content marketing, content marketing strategy, conversation, customers, engage customers, Facebook, marketing, marketing strategy, relationships, repurpose, sharing content, social media tools, Susan J. Campbell Copywriting Solutions, Twitter
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Can You Handle Content Marketing In-House?
Even with a thousand fancy online tools, selling your product or service is still about reaching people. Dialoguing with people. Building a relationship with people. Reaching the people you’re after and encouraging them to take action requires solid, high-value and … Continue reading
Posted in Content Marketing
Tagged content, content marketing, content marketing strategy, copywriting, customers, engage customers, in-house marketing, marketing, marketing strategy, relationships, social media, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, website
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Monday Morning Coffee with Susan
One of the things we never really did in our series of Monday Morning Coffee blogs was to post something about our company founder and why our name bears her own. Often asked why she formed this company and what … Continue reading
4 Steps to Social Media Success
If you’re not using social media as part of your marketing strategy, you’re likely missing out on a huge opportunity for referrals and sales. Social media is today’s watering hole where people swap stories, advice, gossip, and recommendations. You don’t … Continue reading
Posted in Consistent Customer Communications, Content Marketing, Marketing Strategy, Social Media Marketing
Tagged company brand, content, content marketing, content marketing strategy, customers, engage customers, Facebook, marketing, marketing strategy, relationships, social media, social media strategy, social media success, social media tools, social networking, Susan J. Campbell Copywriting Solutions, target audience
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The Value of Content Management
In the online world, it’s not enough to simply build a site and hope people will find it. If they know the name of your company or your direct URL, there’s no need to worry. But, do you want to … Continue reading
Pinterest Marketing: Still a Possibility?
Pinterest: Popular, pleasing, powerful. Try saying that five times fast, and add this to it: Pinterest is set to push aside some other platforms as a crowd-favorite. It’s Facebook in the lead, then Twitter, but Pinterest is quickly coming up … Continue reading
Posted in Blog Writing, Consistent Customer Communications, Content Marketing, Marketing Strategy, Newsletter Marketing, Pinterest Content Marketing, Social Media, Social Media Marketing, White Paper Marketing
Tagged blog, content marketing, content marketing strategy, copywriting solutions, enewsletter, engage customers, Facebook, marketing, marketing strategy, pinterest, social media, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions
4 Comments
Webinar Benefits – Do They Apply?
Webinars, an online means of receiving training and other important information, are gaining popularity amongst today’s busy professionals. The trend toward mobility is fueling webinar momentum as information can be communicated over various channels such as smartphones, tablets, and computers, … Continue reading
You Need a Press Release – Got News?
The press release – a time-honored tool to try and drum up some coverage for your organization via traditional media channels. In the days before online magazines, social media and blogs, it was the only way to try and capture … Continue reading
Posted in Press Release Writing
Tagged blog, blogs, content, content marketing, content marketing strategy, copywriting, copywriting solutions, engage customers, marketing, marketing strategy, press release, press release writing, SEO, SEO writing, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, website
2 Comments
Make People Read Your Blog…And Like It.
It’s one thing to write great blogs, but you need people to read them. With a few tactics, you can grow your blog-reading audience. Growing your blog-reading audience means you grow your site traffic. It also means you grow your … Continue reading
Posted in Blog Writing, Consistent Customer Communications, Content Marketing, SEO, Social Media Marketing
Tagged blog, blogging, blogs, content, content marketing, content marketing strategy, copywriting, copywriting solutions, email marketing, engage customers, marketing, marketing strategy, pinterest, SEO, site, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, website
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Should You Invite a Guest Blogger?
A blog can be a very personal thing, even when it serves as a communication tool for your business. You share your personal opinions and insight on the industry – but hopefully you don’t share the latest on your dog’s … Continue reading
Posted in Blog Writing
Tagged blog, blogging, blogs, content, content marketing, content marketing strategy, copywriting, copywriting solutions, customers, engage customers, guest blogger, marketing, marketing strategy, social media, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions
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