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Tag Archives: copywriting
Do Your Current Branding Ideas Focus on a Broken Promise?
The best branding ideas should directly impact the customer, encouraging spending. You need to understand what influences buying power and create excitement about those specific products and services. Your brand must be a promise to deliver. How you commit the … Continue reading
Pinterest Marketing and What You Need to Know Now
Pinterest is still attracting a lot of attention. Partly because of its ease of use and wealth of information, but also because of how it is changing how marketing works. According to a study by Simply Measured, a social media … Continue reading
Posted in Pinterest Content Marketing
Tagged blog, copywriting, getting more traffic to your website, pinterest, Pinterest analytics, pinterest for business, pinterest marketing, social media, social media analytics, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, website
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The Path to Distinct and Unique Nonprofit Writing
When you think about your nonprofit and the writing you produce, does intriguing, riveting, or “page-turning” come to mind? If not, how can you change that? There are always several tips for good writing, but do these tips cross over … Continue reading
Four Steps Forward, No Steps Back: Facebook Marketing
Ninety-two percent of consumers can’t be wrong, can they? Most consumers trust a personal recommendation from a friend over marketing advertisements. Think about the last new restaurant you tried, was it because of the ad that you saw of their … Continue reading
Posted in Social Media Marketing
Tagged content, content marketing, content marketing strategy, copywriting, copywriting solutions, EdgeRank, engage customers, Facebook, Facebook marketing, likes, marketing, marketing strategy, newsfeed, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions
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Creative Blog Writing Tips For Better Headlines
In order to get the customer in the door, department stores design elaborate window displays. You have to give them something they want. It’s no different with your online content. Creative blog writing begins with offering that enticing headline for … Continue reading
Posted in Blog Writing
Tagged blog, catchy headlines, content, content marketing, copywriting, creative blog writing, engage customers, marketing, marketing strategy, online content, search engine optimization, SEO, social media tools, Susan J. Campbell Copywriting Solutions, Twitter, well written headlines, writing headlines
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Biggest Birthday Party Ever: Monday Morning Coffee with the YWCA
How do you celebrate 125 years of serving women and children in your community? Try a birthday party for nearly 1,100 guests, complete with a nationally-known speaker and moments of both tears and laughter. You might also throw in a … Continue reading
Loyalty Begins When You Engage Customers
Our lives are made easier by common business practices that include automation, but at what cost? At the end of the day, customers still prefer human interaction. A recent article highlights what companies are doing wrong to engage customers and … Continue reading
Posted in Consistent Customer Communications
Tagged brand, brand awareness, build brand value, content marketing, conversation, copywriting, copywriting solutions, customer loyalty, customers, engage customers, engaging customers, Facebook, Google+, LinkedIn, marketing, marketing strategy, pinterest, social media, Susan J. Campbell Copywriting Solutions, Twitter
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Monday Morning Coffee with the Allied Arts Council
Art is big business. In fact, a recent report says nonprofit arts and culture are a $10.9 million industry in Buchanan County—one that supports 489 full-time equivalent jobs and generates $889,000 in local and state government revenue. The Allied Arts Council of St. … Continue reading
Monday Morning Coffee with Alisha Corbet
When the phone continues to ring because companies recognize the value you bring to the market, it’s always a good problem. When this ringing phone leads to a heavier workload, a new job may need to be created. This was … Continue reading
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