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Tag Archives: social media
Benefits of Using a Social Media Marketing Service
If you maintain a presence on social media, then you know how tricky it can be to assign a value to your efforts. Do more likes on Facebook necessarily translate to higher sales? While answering such questions may not always … Continue reading
Posted in Consistent Customer Communications, Content Marketing, Marketing Strategy, Mobile Content Marketing, SEO, Social Media, Social Media Marketing
Tagged content, content marketing, content marketing strategy, engage customers, marketing strategy, SJC, social media, social media campaign, social media initiatives, social media marketing, social media marketing service, social media objectives, social media tactics, social media tools, strategic plan, Susan J. Campbell Copywriting Solutions
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Small Business Case Studies – an Educational Way to Promote your Brand
In the quest to refine the future of your brand, sometimes it’s helpful to look back at the past – the past of others, that is. The process of examining small business case studies allows us to review what went … Continue reading
Posted in Blog Writing, Brand, Case Study, Content Marketing, Marketing Strategy, Social Media, Social Media Marketing
Tagged blog, brand, build brand value, case study, company brand, content, content marketing, content marketing strategy, customers, Google+, marketing, marketing strategy, SJC, small business, small business case study, social media, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions
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Take Keyword Branding Ideas to the Next Level
If you’ve ever been criticized for wearing something that’s not in fashion then you know how quickly consumer preferences can change. Keeping abreast of the latest marketing developments is no different – trends evolve on a whim, and an ill-timed … Continue reading
Posted in Brand, Consistent Customer Communications, Content Marketing, Marketing Strategy, Pinterest Content Marketing, Social Media, Social Media Marketing, Uncategorized
Tagged brand, build brand value, content, content marketing, content marketing strategy, copywriting, copywriting solutions, customers, engage customers, keyword, keyword branding, marketing, marketing opportunities, marketing strategy, relationships, SJC, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions
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The Many Faces of Webinar Marketing
The rapid evolution of technology has altered the way we interact with customers and business partners on a daily basis. Oftentimes there are so many programs that must work together that it can get difficult to manage and keep track … Continue reading
Posted in Content Marketing, Editorial Calendars, Online Marketing, Social Media, Social Media Marketing, Webinar marketing, Website
Tagged CRM, customer relationship management, customers, data accuracy, evolution of technology, lead generation, marketing, marketing strategy, online demos, online marketing strategy, SJC, social media, social media tools, Susan J. Campbell Copywriting Solutions, Web presence, webinar events, webinar marketing
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The Content Marketing Agency – Teaching the Art of Courting, Content-Style
Delivering content to a targeted audience is a bit like initiating the dance of courtship. Just as with a real relationship, before asking for one’s hand in marriage, it’s beneficial to first establish a relationship rooted in trust. With content … Continue reading
Posted in Consistent Customer Communications, Content Marketing, Marketing Strategy, Mobile Content Marketing, Social Media, Social Media Marketing
Tagged a relationship rooted in trust, art of courtship, brand solutions, content, content marketing, content marketing agency, content marketing strategy, courting, courting with content, industry guru, keep your eye on the prize, marketing, marketing strategy, social media, social media tools, Susan J. Campbell Copywriting Solutions, target audience, targeting audience, video content
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Why Do You Need Content Marketing?
There are a lot of reasons to implement content marketing. If you have a website – you need to promote it, plain and simple. It’s not enough to have a web presence – you have to get in the conversation.
Use Social Media to Draw People to Your Blog Posts
One thing you can do right now to improve the results you get from your social media is to bring ‘em back. Back onto your latest blog post, that is. Using social media to draw people to your blog posts … Continue reading
Posted in Blog Writing, Consistent Customer Communications, Content Marketing, Guest Blog, Marketing Strategy, Social Media, Social Media Marketing
Tagged blog, blog post, blogging, blogs, content, content marketing, content marketing strategy, Facebook, guest blogger, link, marketing, marketing strategy, pinterest, site traffic, SJC, social media, social media platforms, social media tools, Susan J. Campbell Copywriting Solutions, Twitter
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Keys to Successfully Market a New Business
So you’ve got a good product or service and you’re ready to take it to the next level. What does it take to successfully market a new business? It begins with a good website. These days so much of commerce … Continue reading
Posted in Blog Writing, Consistent Customer Communications, Content Marketing, Email Marketing, Marketing Strategy, Mobile Content Marketing, Newsletter Marketing, Online Marketing, Social Media, Social Media Marketing, Website
Tagged blog, brand, content, content marketing, content marketing strategy, customers, email marketing, eNewsletter marketing, marketing, marketing a new business, marketing strategy, newsletter marketing, social media, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, website, website management
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4 Marketing Tips to Step into Spring
It’s finally here – March 20 marks the beginning of spring. Social media is abuzz with tips for organization, spring cleaning, and all things gardening. The transition of winter to spring represents a time of rebirth, a time when everything … Continue reading
Posted in Consistent Customer Communications, Content Marketing, Editorial Calendars, Marketing Strategy, Online Marketing, Social Media, Social Media Marketing
Tagged blog, brand, build brand value, company brand, content, content marketing, content marketing strategy, customers, engage customers, marketing, marketing strategy, marketing tips, relationships, social media, social media tools, Susan J. Campbell Copywriting Solutions, Web presence
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We Practice What We Preach – A Guest Blog!
We are very excited to share a guest blog post with you from Lisa Steyn, otherwise known as the capetowncopywriter. In this industry, it’s critical to be “in the conversation” with experts in your field. Lisa is one of those … Continue reading
Posted in Brand, Content Marketing, Guest Blog, Marketing Strategy, Social Media, Social Media Marketing, Uncategorized
Tagged advertising, brand, brand pen portrait, build brand value, company brand, content, conversation, customers, engage customers, guest blog, marketing, pen portrait, rebranding, social media, social media tools
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