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Category Archives: Online Marketing
Does Link Building Help Strengthen a Brand?
Link building is a critical piece of content marketing, particularly in the area of search engine optimization. Perhaps now link building is more important than ever in light of changes with Google and increasing competition. But how does link building … Continue reading
Posted in Brand, Content Marketing, Creating Links, Link Building, Marketing Strategy, Online Marketing, Website
Tagged brand, build brand value, company brand, content, content creation strategy, content marketing, content marketing strategy, customers, keywords, link building, link building to strengthen a brand, marketing, marketing strategy, search engine optimization, SEO, social media, social media campaign, Susan J. Campbell Copywriting Solutions
2 Comments
3 Tips to Inspire Social Media Marketing Wins through the New Year and Beyond
As we construct content strategies for 2013, it’s helpful to look back and examine social media marketing wins that stood out last year. Just as history can help minimize repeat mistakes, a brief examination of previous social media marketing wins … Continue reading
Posted in Blog Writing, Content Marketing, Marketing Strategy, Online Marketing, Social Media, Social Media Marketing, Video Marketing
Tagged blog, content, content marketing, content marketing strategy, customers, Facebook, marketing, marketing strategy, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, video, video marketing
3 Comments
No Random Tweeting: Twitter for Your Business
Using Twitter for your business: In short, if you’re not using it to share information with your customers, you’re missing out. Twitter continues to occupy social media space as a stronger business tool now more than ever, feeding an audience … Continue reading
Posted in Consistent Customer Communications, Content Marketing, Editorial Calendars, Marketing Strategy, Online Marketing, Social Media, Social Media Marketing, Website
Tagged content, content marketing, content marketing strategy, copywriting, engage customers, marketing, marketing strategy, retweet, SJC, social media, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, Twitter, Twitter for business
1 Comment
What Truly Constitutes Unique Content Marketing?
It’s the goal of every firm out there – to secure a coveted top position in the search engine rankings. But with so much content out there vying for a piece of your audience’s attention, how do you make that … Continue reading
Posted in Consistent Customer Communications, Content Marketing, Copywriting, Marketing Strategy, Online Marketing, SEO, Social Media, Social Media Marketing, Video Marketing
Tagged content, content creation, content marketing, content marketing strategy, copywriting, copywriting solutions, customers, Google+, marketing, marketing strategy, online newspaper, Panda, Quality content, quality copywriting, search engine optimization, search engine rankings, SEO, SEO writing, social media, Susan J. Campbell Copywriting Solutions, unique content, unique writing
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Content Marketing Surge: Making Sense of the Impending Mumbo-Jumbo
Use of content marketing is becoming more mainstream with each passing day. An increasing number of businesses are taking the plunge and are wading in the content pool as they discover the connection it can help forge with followers. But … Continue reading
Posted in Blog Writing, Consistent Customer Communications, Content Marketing, Email Marketing, Marketing Strategy, Online Marketing, Social Media, Social Media Marketing, Website
Tagged blog, blogging, blogs, content, content marketing, content marketing strategy, copywriting, copywriting solutions, data search, email, email marketing, marketing, marketing strategy, Quality content, quality copywriting, SJC, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, web advertising, website
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Monday Morning Coffee with ISS, Inc. Thank a Medical Physicist This Month:
Have you thanked a medical physicist today? Medical physicists are the people behind the scenes making sure ultrasound, MRI, CT scans, mammography and other types of imaging equipment all working to their utmost accuracy, and that the clinics and hospitals … Continue reading
Pinterest: Of Socks, Pesto and Inconspicuous Branding
Awe-inspiring sock collections. A thousand uses for an old dresser. A hundred visually-stimulating recipes for pesto. It’s all just a click away on Pinterest, but is Pinterest useful to business? You bet your sock monkeys. A recent Digital Nirvana article … Continue reading
Posted in Content Marketing, Marketing Strategy, Online Marketing, Pinterest Content Marketing, Social Media Marketing
Tagged blog, brand, business use of pinterest, content, content marketing, content marketing strategy, engage customers, marketing strategy, pinterest, pinterest content marketing, pinterest for branding, pinterest for business, pinterest marketing, social media, social media tools, Susan J. Campbell Copywriting Solutions
2 Comments
Six Online Marketing Trends for 2013
Today’s digital consumers are increasingly turning to the web as a part of their purchasing behavior. Whether it’s using the Internet to research, compare ratings, or actually make a purchase, the online experience cannot be ignored if you’re to convince … Continue reading
Posted in Blog Writing, Content Marketing, Email Marketing, Marketing Strategy, Mobile Content Marketing, Newsletter Marketing, Online Marketing, Social Media, Social Media Marketing
Tagged 2013 Marketing Trends, 2013 Online marketing trends, active content, blog, content, content marketing, content marketing strategy, copywriting, copywriting solutions, email marketing, enewsletter, engage customers, Facebook, marketing, marketing strategy, marketing trends, mobile content marketing, mobile marketing, online marketing trends, SJC, social media, social media accountability, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions
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Small Business Revolution
According to an article at SocialNewsDaily.com, small businesses are embracing social networking while 10% are still struggling with their online presence. Where do you land? Is your effort put forth, yielding results?
Posted in Consistent Customer Communications, Content Marketing, Copywriting, Marketing Strategy, Online Marketing, Social Media, Social Media Marketing, Video Marketing
Tagged content, content marketing, content marketing strategy, copywriting, copywriting solutions, customers, engage customers, marketing, marketing strategy, online presence, relationships, SEO writing, SJC, social media, social media tools, Susan J. Campbell Copywriting Solutions, video, video marketing, web video, website
3 Comments
There’s Still Time for a Year-End Email … Or a Year-Starter Email
Haven’t sent out a year-end email message yet to your customers or supporters? There’s still time, and you also have time to make it effective. Consider a year-start email if getting a creative year-end email together seems too daunting. Whichever … Continue reading
Posted in Blog Writing, Consistent Customer Communications, Content Marketing, Copywriting, Email Marketing, Link Building, Marketing Strategy, Newsletter Marketing, Online Marketing, Pinterest Content Marketing, Social Media, Social Media Marketing, Video Marketing, Website
Tagged blog, content, content creation, content creation tools, content marketing, content marketing strategy, copywriting, copywriting solutions, customers, email marketing, engage customers, keyword, logo, marketing, marketing strategy, pinterest, relationships, social media, social media campaign, social media strategy, social media tools, strategic social media posts, Susan J. Campbell Copywriting Solutions, tagline, video, video marketing, website, website content, year end email
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