Category Archives: Social Media Marketing

Small Business Case Studies – an Educational Way to Promote your Brand

Posted on April 5, 2013 by admin

In the quest to refine the future of your brand, sometimes it’s helpful to look back at the past – the past of others, that is. The process of examining small business case studies allows us to review what went … Continue reading →

Posted in Blog Writing, Brand, Case Study, Content Marketing, Marketing Strategy, Social Media, Social Media Marketing | Tagged blog, brand, build brand value, case study, company brand, content, content marketing, content marketing strategy, customers, Google+, marketing, marketing strategy, SJC, small business, small business case study, social media, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions | Leave a comment

Take Keyword Branding Ideas to the Next Level

Posted on April 4, 2013 by admin

If you’ve ever been criticized for wearing something that’s not in fashion then you know how quickly consumer preferences can change. Keeping abreast of the latest marketing developments is no different – trends evolve on a whim, and an ill-timed … Continue reading →

Posted in Brand, Consistent Customer Communications, Content Marketing, Marketing Strategy, Pinterest Content Marketing, Social Media, Social Media Marketing, Uncategorized | Tagged brand, build brand value, content, content marketing, content marketing strategy, copywriting, copywriting solutions, customers, engage customers, keyword, keyword branding, marketing, marketing opportunities, marketing strategy, relationships, SJC, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions | 2 Comments

The Many Faces of Webinar Marketing

Posted on April 3, 2013 by admin

The rapid evolution of technology has altered the way we interact with customers and business partners on a daily basis. Oftentimes there are so many programs that must work together that it can get difficult to manage and keep track … Continue reading →

Posted in Content Marketing, Editorial Calendars, Online Marketing, Social Media, Social Media Marketing, Webinar marketing, Website | Tagged CRM, customer relationship management, customers, data accuracy, evolution of technology, lead generation, marketing, marketing strategy, online demos, online marketing strategy, SJC, social media, social media tools, Susan J. Campbell Copywriting Solutions, Web presence, webinar events, webinar marketing | 1 Comment

The Content Marketing Agency – Teaching the Art of Courting, Content-Style

Posted on April 2, 2013 by admin

Delivering content to a targeted audience is a bit like initiating the dance of courtship. Just as with a real relationship, before asking for one’s hand in marriage, it’s beneficial to first establish a relationship rooted in trust. With content … Continue reading →

Posted in Consistent Customer Communications, Content Marketing, Marketing Strategy, Mobile Content Marketing, Social Media, Social Media Marketing | Tagged a relationship rooted in trust, art of courtship, brand solutions, content, content marketing, content marketing agency, content marketing strategy, courting, courting with content, industry guru, keep your eye on the prize, marketing, marketing strategy, social media, social media tools, Susan J. Campbell Copywriting Solutions, target audience, targeting audience, video content | 1 Comment

Use Social Media to Draw People to Your Blog Posts

Posted on March 28, 2013 by admin

One thing you can do right now to improve the results you get from your social media is to bring ‘em back. Back onto your latest blog post, that is. Using social media to draw people to your blog posts … Continue reading →

Posted in Blog Writing, Consistent Customer Communications, Content Marketing, Guest Blog, Marketing Strategy, Social Media, Social Media Marketing | Tagged blog, blog post, blogging, blogs, content, content marketing, content marketing strategy, Facebook, guest blogger, link, marketing, marketing strategy, pinterest, site traffic, SJC, social media, social media platforms, social media tools, Susan J. Campbell Copywriting Solutions, Twitter | 3 Comments

Keys to Successfully Market a New Business

Posted on March 27, 2013 by admin

So you’ve got a good product or service and you’re ready to take it to the next level. What does it take to successfully market a new business? It begins with a good website. These days so much of commerce … Continue reading →

Posted in Blog Writing, Consistent Customer Communications, Content Marketing, Email Marketing, Marketing Strategy, Mobile Content Marketing, Newsletter Marketing, Online Marketing, Social Media, Social Media Marketing, Website | Tagged blog, brand, content, content marketing, content marketing strategy, customers, email marketing, eNewsletter marketing, marketing, marketing a new business, marketing strategy, newsletter marketing, social media, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, website, website management | 1 Comment

4 Marketing Tips to Step into Spring

Posted on March 26, 2013 by admin

It’s finally here – March 20 marks the beginning of spring. Social media is abuzz with tips for organization, spring cleaning, and all things gardening. The transition of winter to spring represents a time of rebirth, a time when everything … Continue reading →

Posted in Consistent Customer Communications, Content Marketing, Editorial Calendars, Marketing Strategy, Online Marketing, Social Media, Social Media Marketing | Tagged blog, brand, build brand value, company brand, content, content marketing, content marketing strategy, customers, engage customers, marketing, marketing strategy, marketing tips, relationships, social media, social media tools, Susan J. Campbell Copywriting Solutions, Web presence | Leave a comment

Monday Morning Coffee with Lil’ Pink Closet

Posted on March 25, 2013 by admin

Lil’ Pink Closet: Social Media Fans Guide Memorable Store Events It’s pink. It’s stocked with top brands at low consignment prices. And it’s quickly carving out its niche as devoted fans call it “the best consignment shop they’ve ever been … Continue reading →

Posted in Monday Morning Coffee, Social Media Marketing | Tagged blog, build brand value, coffee, coffee talk, content, content marketing, copywriting, engage customers, Facebook, marketing strategy, social media tools, Susan J. Campbell Copywriting Solutions, team | Leave a comment

We Practice What We Preach – A Guest Blog!

Posted on March 22, 2013 by admin

We are very excited to share a guest blog post with you from Lisa Steyn, otherwise known as the capetowncopywriter. In this industry, it’s critical to be “in the conversation” with experts in your field. Lisa is one of those … Continue reading →

Posted in Brand, Content Marketing, Guest Blog, Marketing Strategy, Social Media, Social Media Marketing, Uncategorized | Tagged advertising, brand, brand pen portrait, build brand value, company brand, content, conversation, customers, engage customers, guest blog, marketing, pen portrait, rebranding, social media, social media tools | 3 Comments

How to Effectively Address a Negative Facebook Post

Posted on March 21, 2013 by admin

It’s bound to happen eventually – even the greatest companies in the world offering the best products at someday or some point let someone down. In the age of social media when bad sentiment can spread like wildfire, how should … Continue reading →

Posted in Blog Writing, Brand, Consistent Customer Communications, Content Marketing, Marketing Strategy, Social Media, Social Media Marketing | Tagged addressing negative Facebook comments, blog, brand, build brand value, company brand, content marketing, conversation, customers, engage customers, Facebook, marketing strategy, relationships, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions | 3 Comments

Category Archives: Social Media Marketing

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