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Tag Archives: build brand value
Finding the Right Marketing Voice for Your Brand
Companies work really hard to maintain consistency with branding efforts so customers have a similar experience every interaction, regardless of channel. That’s why finding the right marketing voice is so important. Similar to an audible conversation, written copy has a … Continue reading
Posted in Brand, Consistent Customer Communications, Copywriting, Marketing Strategy, Online Marketing, Social Media, Social Media Marketing
Tagged brand, build brand value, company brand, consistent marketing, content, content marketing, copywriting, customers, marketing, marketing strategy, marketing voice, social media, Susan J. Campbell Copywriting Solutions
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Building Your Brand with Copywriting Services for Real Estate
The real estate market, like so many others, has become flooded with competitors. Agents trying to make names for themselves have had to find unique ways to stand out from the crowd. With so many great properties and agents available, … Continue reading
Posted in Blog Writing, Brand, Consistent Customer Communications, Content Marketing, Copywriting, Email Marketing, Marketing Strategy, Newsletter Marketing, Online Marketing, Real Estate Marketing, Social Media, Social Media Marketing
Tagged blog, blogging, blogs, brand, build brand value, content, content marketing, content marketing strategy, copywriting, copywriting services, copywriting solutions, marketing, marketing strategy, newsletters, real estate, real estate copywriting services, real estate marketing, social media, social media campaign, social media content, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, website text
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Should You Outsource Your Content Creation this Year?
A few conversations are likely to come up this year in small board rooms and large; similar questions popping up across teams of three and teams of 20 – should we keep using drip coffee, or get a Keurig for … Continue reading
Posted in Annual Report Writing, Blog Writing, Brand, Consistent Customer Communications, Content Marketing, Copywriting, Marketing Strategy, Social Media, Social Media Marketing
Tagged blog, blogging, brand, brand loyalty, build brand value, company brand, content, content creation, content marketing, content marketing professionals, content marketing strategy, customers, engage customers, marketing, outsourcing content creation, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions
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Does Link Building Help Strengthen a Brand?
Link building is a critical piece of content marketing, particularly in the area of search engine optimization. Perhaps now link building is more important than ever in light of changes with Google and increasing competition. But how does link building … Continue reading
Posted in Brand, Content Marketing, Creating Links, Link Building, Marketing Strategy, Online Marketing, Website
Tagged brand, build brand value, company brand, content, content creation strategy, content marketing, content marketing strategy, customers, keywords, link building, link building to strengthen a brand, marketing, marketing strategy, search engine optimization, SEO, social media, social media campaign, Susan J. Campbell Copywriting Solutions
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Creating Engaging Content For Your Target Audience
Creating Engaging Content For Your Target Audience.
Monday Morning Coffee with Susan
A Storm is Coming – Why Not Write a Blog? During the holiday weeks, it’s easy to sit back, enjoy all the wonderful food, procrastinate on determining New Year’s resolutions (especially those that address all the good food you’ve been … Continue reading
Posted in Blog Writing, Monday Morning Coffee
Tagged blog, build brand value, customers, expertise, goal, knowledge, New Year's resolutions, outline, qualifications, target audience, writer
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Video SEO Strategy and Creative Conflicts for Your Business
Video is a useful tool for marketing campaigns. But when your video SEO strategy and creative influences conflict, who wins? Nobody. This is why it’s important to integrate the most valuable aspects of both creative and technical components of SEO. … Continue reading
Posted in SEO, Video Marketing
Tagged brand, brand awareness, brand loyalty, build brand value, company brand, content marketing strategy, copywriting solutions, marketing campaigns, SEO strategy, social media tools, Susan J. Campbell Copywriting Solutions, video, video marketing, Web presence, web video
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Monday Morning Coffee with SJC Copywriting Solutions
As the year is winding down, do you ever stop to take a minute and reflect on the successes of 2012? If yours is like most businesses, you’ve enjoyed some wins and losses, you’ve made changes and you’ve kept many … Continue reading
Posted in Copywriting
Tagged blog, build brand value, copywriting, copywriting solutions, customers, marketing, relationships, social media campaign
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Collecting Stuff: Part of Hot Trends in Social Media
Collecting stuff – it’s hot. Perhaps it’s shows like “Hoarding: Buried Alive,”or “Antiques Roadshow,” or the return of toys to the shelves this holiday season that were popular decades ago. Maybe it’s something more primitive that rests within us to … Continue reading
Posted in Brand, Content Marketing, Marketing Strategy, Pinterest Content Marketing, Social Media Marketing, Video Marketing
Tagged brand, build brand value, content, content marketing, content marketing strategy, copywriting solutions, keyords, marketing, marketing strategy, pinboards, pinterest, social media, social media strategy, Susan J. Campbell Copywriting Solutions, taglines, video, YouTube
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Slow and Steady Wins the Social Media Marketing Race
Slow and steady wins the race. It’s a great motto for companies to keep in mind while embarking into social media marketing. All too often, companies expect immediate results when investing time and money into their marketing tools. Social media … Continue reading
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