Tag Archives: copywriting solutions

Content Marketing – It’s Time to Get in the Game

Content marketing is an exciting field, yet it’s one that few people tend to understand. In fact, those who could benefit the most from rich and original content creation and promotion often shy away from it due to time constraints … Continue reading

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Simple Steps to Create Blogging Success

Whether you’re trying to improve communications with your employees or reach new customers, blogging is an important part of the marketing team. Blogging success has to start with putting yourself on the other side of the computer. At the very … Continue reading

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Your Content Marketing Snow Day

Right now, a competing organization is reaching the “52 points principle” and capturing leads you could have for your business, while seeing their marketing costs decrease. Many organizations ask themselves “can I afford content marketing? And should I?” and the … Continue reading

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Happy New Year!

This is the time to reflect on the past year and think about what the New Year has to offer.  The SJC Team wants to wish you a prosperous and Happy New Year full of endless possibilities!

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Content Consumption: Eat, Drink, and Be Merry, but in Moderation

As we prepare for the New Year’s dinner, we are all too familiar with that feeling of gluttony – eating too many sweets, rolls, treats, and snacks that didn’t add anything to our lives except inches on our waistlines. Why … Continue reading

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Put the Fruitcake Down: Creating a New Website Shouldn’t Overwhelm

New year, new website, fresh new message to your audience. If the thought makes you want to get up and go find some stale fruitcake as an avoidance strategy, stay seated. A recent post from the Nonprofit Marketing Guide describes … Continue reading

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Video SEO Strategy and Creative Conflicts for Your Business

Video is a useful tool for marketing campaigns. But when your video SEO strategy and creative influences conflict, who wins? Nobody. This is why it’s important to integrate the most valuable aspects of both creative and technical components of SEO. … Continue reading

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Wildfire Marketing

How many times has a friend or family member shared a funny, viral YouTube video with you? It’s amazing how such content spreads like wildfire isn’t it? Millions of views usually gets the creators of the amateur video a spot … Continue reading

Posted in Content Marketing, Copywriting, Mobile Content Marketing, SEO, Social Media, Video Marketing | Tagged , , , , , , , , , , , , , , , | 1 Comment

8 Ways to Improve Email Marketing

All too often, marketers under utilize some of their best available resources. With the social media hype, email often gets pushed to the side. But don’t forget that email lists consist of fans who are already interested in what you … Continue reading

Posted in Email Marketing, Marketing Strategy, Social Media Marketing | Tagged , , , , , , , , , , , , , , , , | 5 Comments