Tag Archives: marketing strategy

Drive Demand with Content Curation

In today’s content driven world, it can be difficult for marketers to keep up. The pressure to constantly feed fresh content through a variety of different channels has put pressure on companies to “crank it out” so to speak. The … Continue reading

Posted in Blog Writing, Consistent Customer Communications, Content Marketing, Copywriting, Marketing Strategy, Online Marketing, Social Media, Social Media Marketing | Tagged , , , , , , , , , , , , , , , , , | 1 Comment

Does Link Building Help Strengthen a Brand?

Link building is a critical piece of content marketing, particularly in the area of search engine optimization. Perhaps now link building is more important than ever in light of changes with Google and increasing competition. But how does link building … Continue reading

Posted in Brand, Content Marketing, Creating Links, Link Building, Marketing Strategy, Online Marketing, Website | Tagged , , , , , , , , , , , , , , , , , | 2 Comments

3 Tips to Inspire Social Media Marketing Wins through the New Year and Beyond

As we construct content strategies for 2013, it’s helpful to look back and examine social media marketing wins that stood out last year.  Just as history can help minimize repeat mistakes, a brief examination of previous social media marketing wins … Continue reading

Posted in Blog Writing, Content Marketing, Marketing Strategy, Online Marketing, Social Media, Social Media Marketing, Video Marketing | Tagged , , , , , , , , , , , , , , | 3 Comments

Monday Morning Coffee with Title Boxing Club

Drop and Give Me Twenty: It’s Tough-Love Fitness By now, everyone’s a little saturated with health and fitness information, with blogs, articles and social media following the typical January trend toward getting in shape. However, there’s something new on the … Continue reading

Posted in Blog Writing, Monday Morning Coffee, Social Media, Social Media Marketing, Support Local | Tagged , , , , , , , , , , , , , , | 2 Comments

Ways of Successfully Drawing Traffic to Your Blog

Blogs are definitely an important part of any content marketing mix. But what happens when your blogs aren’t getting the proper readership they deserve? Drawing traffic to your blog doesn’t have to come down to shameless Facebook or Twitter plugs, … Continue reading

Posted in Blog Writing, Consistent Customer Communications, Content Marketing, Copywriting, Creating Links, Link Building, Marketing Strategy, Social Media, Social Media Marketing | Tagged , , , , , , , , , , , , , , , , , , , , , | 3 Comments

No Random Tweeting: Twitter for Your Business

Using Twitter for your business: In short, if you’re not using it to share information with your customers, you’re missing out. Twitter continues to occupy social media space as a stronger business tool now more than ever, feeding an audience … Continue reading

Posted in Consistent Customer Communications, Content Marketing, Editorial Calendars, Marketing Strategy, Online Marketing, Social Media, Social Media Marketing, Website | Tagged , , , , , , , , , , , , , , | 1 Comment

What Truly Constitutes Unique Content Marketing?

It’s the goal of every firm out there – to secure a coveted top position in the search engine rankings. But with so much content out there vying for a piece of your audience’s attention, how do you make that … Continue reading

Posted in Consistent Customer Communications, Content Marketing, Copywriting, Marketing Strategy, Online Marketing, SEO, Social Media, Social Media Marketing, Video Marketing | Tagged , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Content Marketing Surge: Making Sense of the Impending Mumbo-Jumbo

Use of content marketing is becoming more mainstream with each passing day. An increasing number of businesses are taking the plunge and are wading in the content pool as they discover the connection it can help forge with followers. But … Continue reading

Posted in Blog Writing, Consistent Customer Communications, Content Marketing, Email Marketing, Marketing Strategy, Online Marketing, Social Media, Social Media Marketing, Website | Tagged , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Dress for Success: Strategize

Susan J. Campbell Copywriting Solutions, LLC is a marketing company dedicated exclusively to campaigns and content creation for non-profits and SMBs. The sole business purpose is to provide a new avenue of promotional effectiveness for these brands so they can … Continue reading

Posted in Content Marketing, Marketing Strategy, Nonprofit Marketing, Social Media, Social Media Marketing, Video Marketing | Tagged , , , , , , , , , , , , , , | Leave a comment

Pinterest: Of Socks, Pesto and Inconspicuous Branding

Awe-inspiring sock collections. A thousand uses for an old dresser. A hundred visually-stimulating recipes for pesto. It’s all just a click away on Pinterest, but is Pinterest useful to business? You bet your sock monkeys. A recent Digital Nirvana article … Continue reading

Posted in Content Marketing, Marketing Strategy, Online Marketing, Pinterest Content Marketing, Social Media Marketing | Tagged , , , , , , , , , , , , , , , | 2 Comments